Quiz #3

Question 1

Prestige pricing establishes a relatively high price to develop and maintained quality and exclusiveness that appeals to status conscious consumers

Answer 1

True

Question 2

The price of products only includes the cost incurred by the manufacture for raw materials

Answer 2

False (it must cover all)

Question 3

In the accents of other hues price is an indicator of a product perceived quality to purchasers

Answer 3

True

Question 4

Setting prices is a one time decision for most products and most companies

Answer 4

False

Question 5

Products pricing does not fluctuate based on suppler demand

Answer 5

False

Question 6

The complete sync of suppliers and facilities that contribute to be creation and delivery of goods and services is known as supply chain

Answer 6

True

Question 7

Websites can be used both promotion and place in marketing mix

Answer 7

True

Question 8

When choosing between brands product customer make their purchasing decision based Soley on price

Answer 8

False

Question 9

Traditionally the fourth quarter of business is where retailers usually move from being in a deficit to being profitable

Answer 9

True

Question 10

The difference between total sales minus cost of goods sold is called mark up

Answer 10

False