Marketing quiz

Question 1

This happens when there are more products available than people who want to buy them.

Answer 1

Sellers’ Market

Question 2

This idea helps companies understand what people need and how they make buying choices

Answer 2

Marketing Concept

Question 3

A business plan must be able to adjust to changes in the market or customer needs.

Answer 3

Marketing Plan

Question 4

oals and objectives should be detailed to make them easier to achieve.

Answer 4

Organizational Goals

Question 5

This analysis helps companies see what they are good at, where they need to improve, and what chances or risks they face.

Answer 5

SWOT Analysis

Question 6

The strongest competition happens when companies offer very similar products or services

Answer 6

Competition

Question 7

Regulations apply to every aspect of marketing—product, pricing, distribution, and promotion.

Answer 7

4 P’s Regulation

Question 8

Companies should change their products to match the preferences and culture of different places.

Answer 8

Adapting Products

Question 9

When a business expands to new countries, they must adjust to local customs, regulations, and preferences.

Answer 9

Global Expansion