QUIZ 1 Psyc Flashcards
Reliability-(consistency)
consistency of a response to an assessment tool
virtual research method
online test administration
-qualitative- understanding why behind behaviors
-quantitively- collecting numerical data
dis- subject responses, questionaries
adv- faster less $
What is a survey
a method for evaluating the opinions or experiences of a group, analyzed using quantative measures like ANOYA analysis
-looks at different sales
Validity p
the extent to which a measure captures what it was intended to capture
Collectivism p
Perspective that emphasizes wholeness of the group, interdependence and community
Projective test p
Type of personality measure that gives respondents the opportunity to project personal needs, fears, and values onto their interpretation or description of an ambiguous stimulus
Individualism p
The perspective that emphasizes the individual, independence and relationships with other individuals
Name 4 things about: Collective Culture p
-social identity is emphasized
-views people as part of a group
-discourages self-expression
-emphasizes group harmony
Name 4 things about Individualist Culture p
-personal identity is emphasized
-view people as unique
-emphasizes self-expression
-emphasizes competitiveness
Example of online test
(big 5 personality test)
Openness- curiosity/ independence
conscientious -hardworking/attention to detail
extraversion-outgoing/adventure seeking
agreeableness- cooperative/helpful
neuroticism -emotional stability
Predictive validity
how well the future can be predicted by test scores
Validity- accuracy
-predictive validity
-content validity
-construct validity
does test measure what is supposed to measure? other external factors contributing to results?
Content validity
-do individual items on test accurately describe behavior the way we want them to
QUESTIONS
Constructive validity
-a tests ability to measure a construct ex trait not operationally defined
-questions on test
OUTCOME
Projective tests
ad- unique and specific
dis-low reliability/validity
-rorschach inkblot technique- 10 ink blot
-thematic appreciation test TAT- 20 vague pics
-word association/sentence- tell a story ab them
emotional responses (highly subjective)