questionnaires Flashcards
1
Q
closed questions
A
quantitative = positivists
‘yes’ or ‘no’
2
Q
closed questions strengths
A
make data easier to analyse
lots of data in little time
reliable
large sample = representativeness = generalisations
3
Q
closed questions weaknesses
A
lack validity
dont go into depth
may lie
4
Q
open ended questions
A
qualitative = interpretivist
‘How do you think we could improve these meetings?’
5
Q
open-ended questions strengths
A
dont limit possible answers
good for sensitive topics
higher in validity
6
Q
open-ended weaknesses
A
difficult to analyse
questions may be misleading = different interpretations
