questionnaires Flashcards

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1
Q

what are questionnaires

A

a list of questions written down and given to the respondents

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2
Q

what are the two types of questions found in questionnaires

A

closed ended questions
open ended questions

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3
Q

what are open ended questions

A

the respondents are given blank spaces to write their opinion

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4
Q

what are closed ended questions

A

the respondent is provided with options to choose from

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5
Q

what are postal questionnaires

A

questionnaires posted/mailed to the respondents that respondents are expected fill out and mail them back

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6
Q

what are the strengths of questionnaires

A
  • high in reliability
  • less risk that the respondent will give biased answers or try to anticipate what the researcher wants to hear
  • allows the use of a large sample
  • researcher effects are avoided
  • the responses are precise and easier to analyse because the questions are precoded
  • high in generalizability because you can use it on a large sample size
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7
Q

why are questionnaires high in reliability

A

it has highly reliable data because everyone answers the same question. it’s easy to replicate

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8
Q

what are the limitations of questionnaires

A

-it suffers from low response rate reducing representativeness and generalisability

  • it may be filled out by someone else other than the respondent which reduces validity
  • the respondent does not get a chance to provide their own answers/views because of researcher imposed questions and choices this lowers validity
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9
Q

disadvantages of postal questionnaires

A

Low response rate – can’t be bothered to fill in and return.
* Researcher can’t be certain who has filled in the questionnaire.
* No opportunity to seek clarity if respondents have some kind of query.

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