Quantitative And Qualitative Data

Question 1

What is quantitative data?

Answer 1

• Numerical data
• ‘How much’
• Collection of individual scores

Question 2

What is qualitative data?

Answer 2

• Non-numerical data

- Description

Question 3

What are some examples of methods to gather quantitative data?

Answer 3

• Closed questions

- Structured interviews

Question 4

What are some examples of methods to gather qualitative data?

Answer 4

• Open questions

- Unstructured interviews

Question 5

What are the advantages of quantitative data?

Answer 5

• Easy to analyse
• Easy to make comparisons/ conclusions
• Can create graphs/charts

Question 6

What are the disadvantages of quantitative data?

Answer 6

• Lacking in detail
• Limited responses
• The topic cannot be explored in-depth

Question 7

What are the advantages of qualitative data?

Answer 7

• Rich in detail
• Represents participants views
• The topic can be explored in-depth

Question 8

What are the disadvantages of qualitative data?

Answer 8

• Difficult to analyse
• Hard to draw conclusions/ make comparisons
• Cannot be put into graphs/charts