Quantitative

Question 1

Social surveys

Answer 1

Find our facts about population
Uncover differences in beliefs, values and attitudes
- explain aspects of social life

Question 2

Pilot survey

Answer 2

Helps evaluate usefulness
Test quality and accuracy
Test accuracy
Find out whether there are any problems

Question 3

Longitudinal surveys

Answer 3

Last over a long period of time

- study of young people in England began 2004

Question 4

Issues with longditudinal surveys

Answer 4

Expensive and time consuming

• can’t collect retrospective info
• respondents may drop out of survey
• people may change in behaviour as a result of taking part

Question 5

Random sampling

Answer 5

Chosen randomly

Question 6

Systematic sampling

Answer 6

Variation in random sampling every nth name

Question 7

Stratified sampling

Answer 7

Population under study is divided according to known criteria

Question 8

Quota sampling

Answer 8

Researcher establishes how many people they want in a sample - find people with particular characteristics and relevancy to quotas

Question 9

Snowball sampling

Answer 9

Member of sample puts researcher in touch with other potential members

Question 10

Theoretical sampling

Answer 10

People chosen for sample who have particular unusual characteristics

Question 11

Experiments

Answer 11

Variables closely controlled

• isolate effects of independent variable on dependent variable
• can be replicated

Question 12

Problems with experiments

Answer 12

Impossible to recreate normal life

• ethical problems - harm
• Hawthorne affect
• cannot be used to study long term

Question 13

Comparative research (example)

Answer 13

Durkheim compared number of suicides in different countries, cultural differences: religion and family

Question 14

Issue with comparative research

Answer 14

• can’t control or manipulate variables