Qualitative vs Quantitative Flashcards
Understand and explore an idea
Objective/purpose
Qualitative
Develops a theory
Objective/purpose
Qualitative
Expresses data through words
Objective/purpose
Qualitative
Interpretative and contextualised
Objective/purpose
Qualitative
Not conclusive
Objective/purpose
*Conclusive- serving to prove a case; decisive or convincing.
Qualitative
Confirms or tests a theory or hypothesis
Objective/purpose
Quantitative
Expresses data in numerical valaues
Objective/purpose
Quantitative
Draws exact data from samples
Objective/purpose
Quantitative
Conclusive
Objective/purpose
*Conclusive- serving to prove a case; decisive or convincing.
Quantitative
May Emerge as the study progresses
Hypothesis
Qualitative
Started at the outset and tested
Hypothesis
Quantitative
Small Number
Sample
Qualitative
Selected through non-probability sampling
Sample
*Non-probability - Not random
qualitative
Large numbers
Sample
Quantitative
Selected through probability sampling
sample
Quantitative
Unstructured Procedure
Data Collection
Qualitative
Free in form
Data Collection
Qualitative
Interview, focus group, or case study
Data Collection
Qualitative
Structured procedure
Data Collection
Qualitative
Summarizing, categorization, and interpretation, identifying themes and
patterns
Data Analysis
Quantitative
Inductive analysis of data
Data analysis
*Inductive - Specific to general
Quantitative
Usage of mathematical tests
Data analysis
Quantitative
Deductive analysis of data
Data analysis
*Deductive - General to specific
Quantitative
Findings are in-depth about a certain phenomenon; recommended final course of action
Generalisation
Qualitative
Inconclusive and needs further study before recommending a course of action
Outcome
*Inconclusive - Not definite
Qualitative
Conclusive and descriptive in nature
Outcome
*Conclusive - definite
Quantitative
Findings are generalizable to all situations
generalization
Quantitative
