Qualitative methods Flashcards
Give an example of a unit of analysis
- a person
- clinic
- interviews
- observations
- diaries,
- documents,
What is qualitative content analysis (CA) according to Hsieh & Shannon, 2005?
“Qualitative content analysis is defined as a research method for the subjective interpretation of the content of text data through the systematic classification process of coding and identifying themes or patterns”
What are the general features of qualitative CA?
- Flexible (impressionistic, intuitive, interpretative, strictly textual)
- Description and interpretation of the message in focus
- Systematic procedures
- Reduces data while preserving the core meaning
- Different levels of interpretations
**Name three main approaches of CA? **
- Conventional
- Directed (Deductive)
- Summative
Describe conventional content analysis
- describe a phenomenon, shortage of information
- Inductive, codes flow from the data
- Compares findings to existing theories and models
Define directed content analysis
- To validate or extend conceptually a theory
- Deductive category application
Summative content analysis
- Understanding the contextual use of words or concepts
- Discovering underlying meanings
What is a deductive approach to qualitative CA

To expand on a
theoretical framework or theory
What is a inductive approach to qualitative CA
To explore and develop new areas of knowledge
What does manifest content mean?
- Describes the visible and obvious components in the text, quantifiable
- Pre-chosen categories
What does latent content mean?
- Interpretation of the underlying meaning of the text, not the words used
- codes lead to categories
What are the 7 steps of the analysis procedure in CA
- Decide unit of analysis
- Immerse oneself in data
- Identify MEANING UNITS (MU)
- CONDENSATION of MU
- Assign CODES
- Take analytical notes
- Identification of emerging categories
and themes
Name a few “units” of analysis
A person
a clinic
interviews
observations
diaries
documents
What is “CONDENSATION of Meaning Units”?
A process of shortening/reducing the text while still preserving the core.
What does “codes” refer to in qualitative CA?
The label of a meaning unit, used to retrieve and organize the data