Qaulity Flashcards
Importance of quality
- Customers are more likely to make repeat purchases
*A good reputation is gained, which will encourage new customers to purchase from the business
*Customers are less likely to buy from a competitor
*Profits and sales can be maximised
*The market share of the business can grow
What is qaulity assurance
This method of ensuring quality is about getting product/services right the first time.
* Quality Assurance includes all aspects of the business and quality is checked (assured) at each stage in the process.
* This requires the commitment of the workforce.
A & D of quality assurance
- Encourages employees to take pride in their work
- Less wastage.
- Employees may become de-motivated as it is a boring job.
- Quality control is a system where quali
What is Quality control
- Quality control is a system where quality is usually checked at the end of the production process.
- A sample of raw materials and final products are checked for quality.
A&D quality control
- Less resources required as checks * Costly in terms,s materials/labour
- Create a poor reputation are only performed once.
- Makes sure that all products which go to the customers are of a good quality
Qaulity circle
Quality circles are small groups of workers who meet at regular intervals to discuss improvements in the production process – identify problems, suggest solutions.
A & D of Qauility controls
●suggestions are made for approval/results in a more motivated workforce.
●practical solutions can be made
Time consuming to meet regularly – less time producing products
● Noteverysingle employee can be included
Bench marking
Involves comparing one organisation to other similar organisations to research the ‘best practices’.
A & D benchmarking
- It Can identify opportunities for other functions to be improved (e.g. marketing)
- It can help monitor change more easily in the organisation
- Not easy to gather information as procedures can be closely guarded.
Mystery shopping
A mystery shopper is a person who poses as a real customer whilst assessing customer service levels and products offered by a company.
Mystery shopping A & D
- Accurate reflection of consumer perspective
- May be aware of observation
- Staff may resent being observed/panic