Psych Final Material Flashcards
fixed ratio
same number of desired responses on each trial before receiving the reward
rapid response rate with short pauses
variable ratio
number of responses required for reward varies for each trial
rapid rate without pauses
fixed interval
same amount of time must pass on each trail before reward is received
long pauses occur after reinforcement
variable interval
reinforcement possibilities after varying amounts of time
slower, steady with pauses
Albert bandora’s bobo doll experiment
kids either reenacted a violent program or calm with the toys given
kids copied what was happening
cultivation theory (George Gerbner)
media cultivates a persons world view so it eventually resembles the media’s perspective
mean word syndrome
world is innately violent through the media
latent learning
learning is not the same as performance
Tolman’s maze learning
eventually, the rats got fewer and fewer errors
encoding
converting environment and mental stimuli into memorable brain codes
storage
holding onto encoded info
retrieval
pulling info from storage
sensory memory
hold info in its original form for an instant
capacity of 9-12 things
duration: very brief with most gone in less than 1 second
short term memory
memory system which info is held for brief periods of time
capacity: 5-9 items
duration: 30 seconds max
rehearsal
conscious reputation of information
chunking
grouping units into higher order units
levels of processing model
info that is more deeply processed
used based on its meaning
long term memory
permanent memory that holds huge amounts of info
unlimited duration and storage?
declarative (explicit) memory
specific facts or events
semantic memory
general knowledge
episodic memory
autobiographical info
non declarative (implicit) memory
behavior is affected by prior experience
ex. being asked how to tie your shoe
incidental memory
memory you didn’t consciously learn
slogans and anagrams
priming
incidental learning where exposure to eventuates that influence future behavior
unintentional
recall
memory tasks without cues
recognition
memory task with cues to help recognize items
state dependent memory
people recall info when they are in the same psychological state or mood as learning
serial position effect
remember what we learned first and last
classic Loftus study
“hit” compared to “smashed”
framing words can influence someones memory
misinformation effect
bugs bunny study
“who did you see at Disney” experiment
lost in the mall study
encoding failure
information never makes it into storage (long term memory)
retrieval failure
forgetting can result from failure to retrieve info from LT memory
proactive interference
info learned earlier interferes with info learned later
retroactive interference
info learned later interferes with info learned earlier