Psych: Behaviour Change Flashcards
How much money do inactivity-related diseases cost healthcare systems?
£7.4 billion in the UK
How many adults in the UK fail to meet recommended physical activity?
39%
How much physical activity should be partaken each week?
150minutes
What is the first step to behaviour change?
Understanding the behaviour:
- Define problem
- Select the target behaviour
- Identify what needs to change
What is COM-B?
Capability: Does the person have the physical strength, knowledge and skills to perform the behaviour?
Opportunity: Is the behaviour physically accessible, affordable, socially acceptable and there is sufficient time
Motivation: Is there sufficient motivation that they would choose to do the behaviour at the relevant time rather than some other activity
What is capability split up into?
- Physical capability (can they actually do it)
- Psychological capability (Do they know what they should do)
What is opportunity split up into?
- Physical opportunity (What aspects of the environment influence wether or not they do it)
- Social opportunity (How might others impact their decision to do it)
What is motivation split up into?
- Reflective motivation (Are they confident in doing it)
- Automatic motivation (Is there anything that might support them in doing it)
What is step two of Behaviour change?
Identify intervention options:
- Intervention functions
- Policy categories
What are the different types of intervention functions?
- Education
- Persuasion
- Incentivisation
- Coercion
- Training
- Restriction
- Environmental restructuring
- Modelling
- Enablement
What are the different types of policy categories?
- Communication/marketing
- Guidelines
- Fiscal measures
- Regulation
- Legislation
- Environmental/social planning
- Service provision
What are Behaviour Change Taxonomy?
An active component of an intervention designed to change behaviour
-A review of literature and advicr from experts grouped to make changing behaviour easier to achieve
What is step 3 of behaviour change?
Specify active ingredients in the intervention using BCT
What are the advantages and disadvantages of the Behaviour change wheel?
Adv:
- Shared language to describe and report interventions
- Black box - mechanisms of actions
Disadv:
- Does not consider how BCT’s are implemented
- Could lead developers to focus on the content and neglect the role that interpersonal style plays
