propganda84-95 Flashcards
bandwagon
writer persuades his readers, so that majority could agree with the argument or the writers suggesting that since majority agrees.
bandwagon function
the purpose of this technique is to make the audience think and act in a way that majority follows. this tendency of following the beliefs and actions occurs when audience sees others are also confirming.
propaganda
we can easily find use of propaganda techniques in mass media advertising, political and literature.
propaganda transfer
appeals to a persons imagination of something we like or trust.
propaganda- Glittering
virtue words or glittering generally :these words are used to dupe us into accepting and approving of these things without examining the evidence carefully.
propaganda- Testimonial
this represents another type of propaganda that fits into a particular category of its own. when someone respected celebrity claims that an idea/ product is good/bad. this technique is used to convince us without examining the facts more carefully.
propaganda- plainfolks
speaker uses this to convince the audience that an idea is good because they are the same ideas of vast majority of people like themselves.
cherry picking
convince that audience by using selected information, and not presenting the complete story.
propaganda-scapegoat
guilt by association to deflect scrutiny away from the issue. transfers blame to a group of people or one person.
propaganda- deflection
when an idea i made to appear holy, sacred, or very special, and therefore above all law.