Product Elements & Principles

Question 1

Which of the following characteristics is true of a well designed product?

Answer 1

It has Perceived value, it is timed to reach the market when the consumer is ready to buy, it is designed for a well-defined consumer group

Question 2

Which method of product surface interest in a textile is NOT introduced by structural design?

Answer 2

Hot rollers with engraved surfaces are used to emboss onto fabrications

Question 3

How do we define a piece dye garment?

Answer 3

The process of dyeing after being woven or knit but prior to sewing

Question 4

What is the difference between cut & sew knits and fully fashioned knits?

Answer 4

Fully fashioned knits are linked at the seams

Question 5

What is not a utilitarian property?

Answer 5

Luster

Question 6

Private brands developed by stores that sell ONLY private brands are called:

Answer 6

Store Brands

Question 7

Which fashion level may only be sold at prime store locations or online?

Answer 7

Fashion Forward or novelty product

Question 8

What is an example of differential advantage?

Answer 8

Speed to market

Question 9

What characteristic of color is not considered a true attribute?

Answer 9

Color temperature

Question 10

Which color system describes how light is mixed?

Answer 10

Additive Color-mixing system

Question 11

What is not a source of fiber for spinning yarns for textile manufacturing?

Answer 11

Wires made from conductive metal

Question 12

What does not contribute to higher luster in a textile?

Answer 12

Choosing woven textiles with plain weave construction

Question 13

Cotton textiles are knit or woven?

Answer 13

Both

Question 14

Each color and size in which a style is offered represents a(n)

Answer 14

SKU (stock-keeping unit)

Question 15

What is product development?

Answer 15

The strategic, creative, technical
production and distribution
planning of goods

Question 16

Wholesale Brand

Answer 16

product
developers design, produce and
market products under a
proprietary label & distribute
those goods to other retailers who
then sell to the final consumer. Ex. Levi’s

Question 17

Private Brand

Answer 17

products are
developed and merchandised for
EXCLUSIVE DISTRIBUTION by a
particular retailer. Ex. Zara

Question 18

Fashion Levels

Answer 18

Left to Right: Basic Product, Seasonal Product, Fashion Forward/Novelty

Question 19

Sneakerization

Answer 19

The process of transforming an inexpensive good into a specialty product.

Question 20

Push Systems

Answer 20

designers/product developers produced
products they thought consumers would want and pushed them
into the marketplace

Question 21

Pull Systems

Answer 21

designers and product developers wait to
commit until the last minute so they can collect data about
consumer wants/needs

Question 22

Vertical Supply Chains

Answer 22

seek to control
the processes previously handled by
specialized firms so that one
conglomerate can perform all steps of
production/distribution/both

Question 23

Horizontal Supply Chains

Answer 23

prioritize
acquisition or licensing of companies or
brands that make or sell similar products

Question 24

Fabric Story

Answer 24

The textiles chosen for a line or
group within it are referred to as
a fabric story: Line planning, assortment planning, Costing, Property selection.

Question 25

Fiber

Answer 25

is the raw material that makes up textiles—tiny and hair-like

Question 26

Regenerated fibers

Answer 26

are chemically transformed and then spun

Question 27

Yarns

Answer 27

long, thin arrangements of fibers suitable for being fabricated
into textiles

Question 28

Knit

Answer 28

are made on knitting machines by interlooping one or more continuous yarns

Question 29

Woven

Answer 29

are constructed on looms with two or more sets of yarns (warp and weft)

Question 30

Properties that contribute to the selection of textiles

Answer 30

Finish, Chemical Finishes, Heated rollers, Printing, Brushing, Laminated Surfaces

Question 31

Surface Interest

Answer 31

Created by breaking up a surface into
contrasting units of light reflection

Question 32

Structural Design

Answer 32

Breaking up the surface in the early stages of production, permanent, costly

Question 33

Applied design

Answer 33

Breaking up the surface when added to finished textiles, not as durable, unlimited variety

Question 34

colorants

Answer 34

both pigments and dyes that
work by reflecting, absorbing, or
transmitting light energy that our eye
recognizes as color

Question 35

sku

Answer 35

stock keeping unit

Question 36

Color standard

Answer 36

a visual fabric reference with color code data to which
dyed samples can be measured and compared for accurate color
reproduction

Question 37

Color constancy

Answer 37

when a color is perceived to match a standard
regardless of light source

Question 38

hue

Answer 38

property of light by which the color of an object is classified as part of a hue familynon the light spectrum

Question 39

temperature

Answer 39

the perception of a color being warm or cool

Question 40

chroma

Answer 40

a colors saturation

Question 41

value

Answer 41

quality by which we distinguish light vs dark colors

Question 42

subtractive color system

Answer 42

inks, dyes, and pigments
Cyan, Magenta, and yellow

Question 43

additive color system

Answer 43

mixing colored lights