Buying and Planning Flashcards
Sales per transaction formula
Net sales / number of transactions
Average order value formula
total revenue / number of orders= $
conversion rate formula
number of sales / number of visits x 100
cart abandonment formula
number of users who don’t complete checkout / number of users who complete purchases x 100
Return Rate Formula
total returns / total sales x 100
bounce rate formula
number of bounces / number of sessions x 100
what is net sales
total revenue from sales expenses
what is gross sales
total sales before deductions
what are four ways to set up KPI’s?
planning, historical data, external benchmarks, internal benchmarks
What is cost of goods sold? (COGS)
how much a product or good costs to make
Sales per employee hour formula?
net sales / employee work hours
sales per square foot of gross space formula
sales / square foot of space
Penetration Percent Formula
part/ Whole x 100
What is sell-through percent?
Units sold/ units owned
why do we need to know sales per transaction
-can help you understand your customers,
-improve your sales strategies,
-optimize your revenue management