Principles of Design

Question 1

principles of design

Answer 1

balance
rhythm
negative space
depth
visual hierarchy
emphasis
unity

Question 2

balance

Answer 2

altered by the arrangement of other objects on the page

symmetry, asymmetry

Question 3

rythm

Answer 3

can be create through similarity or repetition of elements

Question 4

depth

Answer 4

time can be used as a depth element, also created through size and placement,, value, overlapping etc

Question 5

emphasis

Answer 5

though we want everything to work together, sometimes it’s good to create a focal point, it’s isolated, it’s bigget, it’s different, bigger, coloured etc

Question 6

unity:

Answer 6

correspondence
continuity
grids
alignment
similarity
flow

Question 7

correspondence

Answer 7

communicating. we want all the different elements to be talking to each other, similarity (texture, line etc) so that they all look like they go together.
looking at all the elements on the page and seeing if they are working well together

Question 8

continuity

Answer 8

the differnt elements are all working together in some way (has to do with correspondence

Question 9

grids

Answer 9

we can create unity using grids

when there is a lot of information, grids can make it managable

Question 10

aligning

Answer 10

making sure to align things in a meaningful way has a lot to do with positive and negative space

Question 11

similarity

Answer 11

creating similarity using similar elements

Question 12

flow

Answer 12

if we have good balance, continuity etc, we end up with good flow. we want our viewers eyes to move around the page in the way we want them too. the result of all the other things that come form unity. you can also have good ‘flow’ even if there isn’t ‘good flow.