Primary and Secondary Data Flashcards

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1
Q

Advantages of primary data?

A

Cheaper rather than producing the data

Researcher has control over where the data is collected from

Brand new - up to data

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2
Q

Disadvantages of primary data?

A
Expensive 
Time consuming 
Dangerous(for researcher)
Unethical(no informed consent)
Bias
Can't always get access
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3
Q

What is primary data?

A

The researcher collects primary information first-hand

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4
Q

Methods for primary data?

4

A

Interviews
Questionnaires
Observations
Experiments

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5
Q

Advantages of using secondary data?

A

Quick and easy
Compare different societies (past&present)
Study past events
Don’t have to worry about informed consent

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6
Q

Disadvantages of using secondary data?

A

May not be representative of authentic
Official statistics can be biased
May not be able to find info you want

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7
Q

What is secondary data?

A

You gather data together and analyse it, you don’t generate it

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8
Q

Methods of using secondary data?

6

A
Official statistics 
Diaries
Letters
Emails
Documentaries
Newspapers
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