Price elasticity of demand Flashcards
What is price elasticity of demand?
Price elasticity of demand is a measure of the responsiveness of demand to a change in price
What is the equation for price elasticity of demand (hint: Q before you P)
%change in quantity demand / %change in price
(%change= (actual change (new-old) / original amount) x 100)
What are price inelastic goods?
Goods that have a less than proportional change in demand compared to the change in price (between 0 and -1) DEMAND WON’T CHANGE A LOT
e.g. water and electricity, cigarettes, cheap products
What are price elastic goods?
Goods that have a more than proportional change in demand compared to the change in price (greater than -1) DEMAND WILL CHANGE LOTS
e.g. specific brand items, expensive items, wants
What are the factors that affect price elasticity of demand?
- Substitutability
- Percentage of income (how expensive)
- Need or want
- Addictive goods
- Time (whether it is used short or long term)