Non-competitive markets Flashcards
What is a non-competitive market?
A non-competitive market is where there are few firms who try to compete for the same customers. They will differentiate their product, advertise and innovate in order to gain a competitive advantage, and there will also be large barriers to entry/exit
How do producers operate in a non-competitive market?
Producers will:
- Differentiate products
- Advertise
- Innovate
- May be able to influence price
What is a monopoly?
A monopoly is when a there is a single firm in a market with 25% or more market share. They are able to set the price as they have no competition and there are extremely high barriers to entry/exit
What is an oligopoly?
An oligopoly is a market where a few large sellers dominate. They have to differentiate their products and advertise, as any change in price could lead to a price war
What are the causes of oligopolistic and monopolistic power?
- High barriers to entry/exit
- Low or no competition
- Differentiated products
What are the consequences of oligopolistic and monopolistic power?
- Less (or no) choice of producer
- Lower quality
- Higher prices