Price Elasticity of Demand Flashcards
what is the reason for price elasticity of demand
every product is different for a different audience, hencforth it can react differently to a change in price, some products wont increase much in demand if prices falls, where others would increase sharply, we use elasticity to calculate this
what is price elasticity of demand
the responsiveness of demand to a change in price
what determines the price elasticity on a graph
the gradient of the curve
what is inelastic demand
where change in price results in a proportionally lower change in demand
what is elastic demand
where change in price results in a greater change in demand
what is the formula for calculating the price elasticity of demand
PED = Percentage change in quantity demand / percentage change in price
if the elasticity of demand in less than one, what is it referred to as
price inelastic
if the elasticity of demand in greater than one, what is it referred to as
price elastic
if PED = 0 its reffered to as?
perfectly inelastic, change in price will result in 0 change in demand)
if PED is infinity its reffered to as?
perfectly elastic, change in price will result in no demand
if PED is exactly -1
then the price is unitary elastic, change in price will be proportionally equal to the change in demand
what are the factors that effect PED
availability of substitutes
degree of necessity
proportion of income spent on a product
time
how do availability of substitutes effect PED
if there are lots of substitutes available for a product, the product tends to be elastic, such as if price for stawverry jam rises, then consumers may switch to apircotm, so price will result in a high change in demand, on the contrary products with little to no substitutes will be inelastic
how does the degree of neccessity affect the PED
goods that are considered essential such as food and fuel, consumers cannot lower the amount purchased considerably since they are essential, so consumers may not react heavily to price changes compared to goods with are not neccesary such as new iphones
how does the proportion of income spent on a product affect the PED
it may be argued that products which are non frequen one off purchases that cost a lot of a consumers income, say a tv worth 1000, consumers are ready to wait a few months to see if the price drops, so these products demand would react heavily to price changes and are said to be elastic
how does time ffect PED
short term goods have inelastic demand since it has hard for consumers to find subsitutes in such short time, however its vice versa for long term goods