Price Discrimination Flashcards

1
Q

What is price discrimination?

A

This is when a firm charges different prices to different groups of the customers for same product. Train travel.

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2
Q

First degree

A

This involves charging consumer the maximum price that they are willing to pay tends to be small businesses

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3
Q

Second degree

A

This involves charging different prices depending upon the quantity consumed. Doritos 1 dorito for £1.50 2 doritos for £2

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4
Q

Third degree

A

Different prices to different groups of people. Student discounts.

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5
Q

Price discrimination characteristics:

A

-Abilities to set price. Some market power
-Ability to segment different classes of consumers
-Ability to prevent resale
-Different groups must have different PeDs

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6
Q

What is Price discrimination based on

A

Income
Time
Place

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7
Q

Evaluation on price discrimination firms

A

Profit maximisation
Economies of scale
Efficient use infrastructure
Survival

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8
Q

Evaluation on price discrimination consumers

A

Possible lower prices
Flexibility

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9
Q

Disadvantages of price discrimination

A

Explotation of captive markets

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10
Q

What is consumer surplus?

A

This is the difference between the total amount that consumers are willing and able to pay for a good or service (indicated by the demand curve) and the total amount that they actual

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11
Q

What is producer surplus

A

This is the difference between the price at which producers are willing and able to supply a good for and the price they actually receive.

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12
Q

Why do businesses use price discrimination?

A

To turn consumer surplus into producer surplus - turn over higher revenue and profits

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