postmodernism: globalisation Flashcards
What is globalisation
- the world is smaller and more accessible than it was in 1990s due to societies spending on each other
Postmodernists: transformed modern societies
- ALBROW: globalisation is a process by which people have incorporated into a single society
- WATERS: it’s a social process due to the constraints of geography on economic/political etc arrangements reduced
MARTELL: micro level
- geographical distance and time zones are no longer important
- digital technology erased distance and substituted virtual space for physical space
Micro level: global digital interconnectedness
- this means that people can occupy the same online space at the same time
Macro level/ societal level
- this means that goods, money, people, services etc are crossing national boarders
- societies were once distant but now they’re increasingly intertwined and inter independent
macro and micro are ingerowmven
- local lives of people are increasingly shaped by events, decisions and actions that take place at a distance
BAUDRILLARD: postmodern societies are hyper real societies
- since they have been dominated by simulacra (signs of reality) in films, TV etc
- simulacra have became more real than reality itself
BAUDRILLARD: media
- media is responsible for the inability of people in the postmodern world to distinguish image and reality
causes or globalisation: TECHNOLOGICAL CHANGE
- advances in digital technology
causes or globalisation: economic change
- control of worlds digital communications is concentrated with transnational corporations (TNCs)
- 24hr financial markets
- intentional division of labour emerged in production of fashion, music, films etc
causes or globalisation: political change
- many TNCs have greater economic power than governments and can impose their plans on states and politics
causes or globalisation: global movement of people
- people brought by cheap air travel and mass tourism and migration increased diversity
- globalisations created new global hybrid styles e.g. fashion, food
- increased choices in availability of media, religions, politics etc
Postmodernists see globalisation as a positive phenomenon
- since it created a new class of global consumers with a greater range of choices they can contradict a hybridised global identity
Marxism and postmodernist: Marxists argue that capitalism engaged in global practices e.g. colonialism
- so Marxists say globalisation is not a new phenomenon
- we’re just merely experience a further stage in evolution of capitalism
HARVEY: flexible accumulation
- this is when capitalists sought new sources of profit through creation of new areas of commerce