Political Parties: Factors That Affect Parties And Their Electoral Outcome Flashcards
What are the main factors that explain success in election for a party?
Relevance and attractiveness of polices, leadership, committed and organised group of activist on the ground, strength and situation of the opposition, party unity and electoral system
What is an example of a policy that resonated with voters?
The Conservatives ‘Get Brexit Done’
What is an example of a weak personality and poor communication letting them down?
Theresa May came off as somewhat robotic perforce in 2017 with her emphasis on ‘strong and stable government’
What is an example of the inexperience of opposition letting them down?
Jo Swinson, the Liberal Democrats leader, in 2019 was less amused then previous leaders
What is an example of lack of party unity letting a party down?
Labour under Jeremy Corbyn was extremely factionalised leading to poor performance in elections
What is an example of the electoral system giving out unfair seats compared to votes in 2019?
Liberal Democrats winning 11% of total vote while receiving 1.7% of total seats, while the Conservatives won 43% of votes and 56% of seats