Plan/Optimize/Execute

Question 1

what companies are in the Plan bucket and how do you handle this buckets objections

Answer 1

Gartner
IDC
Forester

they build their data sets top down

We actually build our intelligence from the bottom-up, tracking IT spend and technology installations data at the account-level

so our intelligence allows our clients to understand the market in extremely specific ways and gives our clients visibility and line of sight to the actual companies that make the market opportunity figures up

Question 2

what companies are in the optimize bucket and how do you handle this buckets objections

Answer 2

They are not our competitors

its companies like Sales force and Power BI

Question 3

what companies are in execute and how do you handle this buckets objections

Answer 3

Sintel > Web scrapers & server pings
HG-Look alkies > Web scrapers & server pings
Intent > Web scrapers & server pings
Demand base -Demand matrix > Web scrapers & server pings
Discovery ORG > Web scrapers & server pings

6 Sense > Great intent but we have contextual intent which is completely different essentially we combine our insights with the intent so you can understand the story behind the searches them selves

Bombora > Great intent but we have contextual intent which is completely different essentially we combine our insights with the intent so you can understand the story behind the searches them selves

Data Fox > Partners of ours we license 5-10% of our data to them but we have a lot more install data that we don’t license to them. and they also dont have plan optamize and execute all in one platform