PESTLE Analysis Flashcards

1
Q

What is PESTLE?

A

A framework used to assess the external influences on a business

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2
Q

What does PESTLE stand for?

A

Political
Economical
Social
Technological
Legislation
Environmental

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3
Q

Give examples of Political influences (PESTLE)

A

Government policies
Taxes
Subsidies

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4
Q

Give examples of Economical influences (PESTLE)

A

Exchange rates
Interest rates
Employment rates
Income

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5
Q

Give examples of Social influences (PESTLE)

A

Trends
Birth rates
Life expectancy
Education
Demographic

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6
Q

Give examples of Technoligical influences (PESTLE)

A

Social media
Data
Production
Design
Mobile communication

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7
Q

Give examples of Legislation influences (PESTLE)

A

Health and safety
Consumer laws
Competition
Minimum wage

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8
Q

Give examples of Environment influences (PESTLE)

A

Sustainabilty
Pollution
Use of resources
Ethics

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