Mergers Flashcards

1
Q

What is a merger

A

A combination of two separate firms to form a completely new firm

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2
Q

Positives of Mergers

A

+ Increased customer base
+ Greater market share
+ Shared resources (skills, production)

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3
Q

Negatives of Mergers

A
  • Culture clash
  • Reduced job security
  • Differing objectives
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