Perfect Competition, Imperfectly Competitive Markets and Monopoly Flashcards
What are the features of perfect competition?
Lots of buyers, lots of small sellers
high freedom of entry
identical/ homogenous products- more substitutes, low XED e.g. takeaway restaurants
More perfect knowledge
More independent
What are the features of oligopoly?
What are the market features of imperfect competition?
A few very large sellers
low freedom of entry
Differentiated products but doesn’t really matter
more imperfect information
Less independent-pay more attention to other producers.
What determines the typical behaviour of firms in a particular industry?
Market structures
Market structures classify industries as either imperfectly competitive or perfectly competitive.
What are the two main categories of market structure?
Imperfectly competitive and perfectly competitive
Examples of imperfectly competitive structures include monopoly and oligopoly.
List the key characteristics that define market structure.
- Number of buyers and sellers
- Freedom of entry and exit
- Product differentiation
- Degree of perfect knowledge
- Degree of interdependence among firms
What is a barrier to entry in market structure?
Factors that deter new firms from entering a market
Barriers can include capital costs, sunk costs, scale economies, and more.
What are capital costs?
High expenses required to set up a business
An example is the cost of establishing a new mobile phone network.
Define sunk costs.
Costs that cannot be recovered if a firm exits the market
Examples include marketing and website setup costs.
What are scale economies?
Cost advantages that arise as production scales up
Industries with large economies of scale may lead to natural monopolies.
What are natural cost advantages?
Competitive advantages arising from factors like superior location
Example: A petrol station in the best town location attracting more customers.
What are legal barriers to entry?
Laws that restrict new firms from entering a market
Examples include patents and copyrights.
What are marketing barriers?
Challenges posed by existing firms with substantial marketing budgets
Heavy advertising can create brand loyalty that new entrants cannot match.
What are anti-competitive practices?
Actions taken by firms to hinder new market entrants
Examples include refusing to supply retailers that sell rival products.
What is perfect competition?
A market structure where many firms sell identical products and have free entry and exit
Characteristics include perfect knowledge and no significant barriers to entry.
What is an oligopoly?
A market structure characterized by a few firms that dominate the market
Firms in an oligopoly are interdependent, meaning the actions of one affect others.
What defines a monopoly?
A market structure where a single firm controls the entire market supply
Monopolies can arise from high barriers to entry and significant market power.
What is the rule for profit maximisation?
Set marginal revenue (MR) equal to marginal cost (MC)
This means firms produce until the last unit produced has revenue equal to its cost.