PE5 Brainstorming + Pitching Flashcards
1
Q
Brainstorming tools
A
A successful brainstorming starts with a good preparation
Make sure you have all materials needed
2
Q
Some brainstorming examples
A
Lego serious play
Association- mind mapping
3-12-3 brainstorm
3
Q
Scamper
A
Substitute
Combine
Adapt
Modify
Put to other use
Eliminate
Reverse
4
Q
Pitching
A
Concise snd convincing
1 minute elevator pitch 1-2 slides
Fun and original way
Show concept
No hard selling
Honesty
5
Q
Elevator pitch sentence structure
A
For (target consumer) who has ( consumer need), (product name) is a (market category) that (benefits) unlike (competition), the product (differentiation unique)
6
Q
Anatomy of 1minute pitch
A
10 seconds intro
15 problem
25 solution
10s call to action
