Paragraph 6 PROSPECT THEORY

Question 1

kahenman and tversky

+ politics/trump

Answer 1

prospect theory of behavioural economics

trump prompt perception of loss?
- may explain why women may chose to vote trump despite sexism

loses weighted more heavily than gains
loses heighten risk taking

based on an individuals reference point

Question 2

quattrone and tversky

+ politics/trump

Answer 2

voters who do not approve of sitting presidents policies are facing a loss

• obama democrat against repb. ideology
• hillary (gender stereotype as women*link to glike, jost+banai, rudman
• dem ideotology = loss for repb. * link to dolan
• loss of privilege assoc with immigration etc/fear of unknown/loss of safety in trump rhetoric
  ‘make america great AGAIN’ *link to conflict

Question 3

quattrone and tversky study

Answer 3

qs to students about election candidates based on figures of economic prosperity and inflation

candidate 1 - safe
candidate 2 - risky
relative to baseline value of an alt countries figures

pps more likely to chose the risky candidate when the proposed situation is frames as a loss as opposed to a gain

Question 4

quattrone and tversky

explanation

Answer 4

risk mean that although many women may outwardly be against trump as a factor of his sexist remarks
they may still vote for him because of the perceived loss
chose risky trump candidate (risky because of comments?) based on loss percieved throughout campaign

explain why even women dislike trump still vote

Question 5

link with prev:
identity
contact/conflict

Answer 5

loss percieved in idendity - obama = loss in 2012
+ obama administration and law changes = loss as not rep republican views
– “make america great again” rhetoric

loss rep by heightened media coverage of donald trump (fox news)

• more repb media coverage when identify with party
• override gender identity and reaffirms ideology
• repb identity segregates from out group = perceived threat = loss of resources (ie. jobs)