Oral Communication: Quiz on Principles of Speech Writing Flashcards
How many principles of effective speech writing are there?
4
What are the 4 principles of effective speech writing?
- Audience Analysis
- Choosing a Topic
- Sourcing Information
- Outlining and Organizing
Looking into profile of target audience
Audience Analysis
This is done to tailor-fit your speech content and delivery to audience
Audience Analysis
What are the 3 types of audience analysis?
- Demography
- Situation
- Psychology
Considers age range, male-female ratio, educational background and affiliations or degree program taken, nationality, economic status, academic or corporate designations
Demography
Considers time, venue, occasion, and
size/number
Situation
Considers values, beliefs, attitudes, preferences, cultural and racial ideologies, and needs.
Psychology
What does Audience Analysis: Demography consider?
- age range
- male-female ratio
- educational background and affiliations or degree program taken
- nationality
- economic status
- academic or corporate desginations
What does Audience Analysis: Situation consider?
- time
- venue
- occasion
- size/number
What does Audience Analysis: Psychology consider?
- values
- beliefs
- attitudes
- preferences
- cultural and racial ideologies
- needs
What are the 3 purpose of the speech?
- Informative
- Persuasive
- Entertainment
Start with something you know or interested to know
Choosing a Topic
What are the 3 questions you need to answer before choosing a topic?
- Is the topic interesting to my audience?
- Is it timely and relevant?
- Are there available sources of information on it?
What must be of the level of knowledge of both the speaker and the audience?
Topic
This is where you collect ideas, information, sources, and
references relevant or related to your specific topic
Sourcing Information
You must list as many information sources as possible
Sourcing Information
Give examples of information sources
- video
- textbooks
- other print sources such as magazines, journals, and newspapers
- surveys/questionnaires
- microfilms