Online electronics Flashcards
Tweets
Character limit of 280- concise and inaccurate grammar
Public
Emoji
Hashtags
Links
@ tagging
Tone
Online News Websites features
Header
Search box
Subheading
Hyperlinks
Live feed
Image
Elliptical sentences
Advertising banners
Hyperbole
Sensational language
Clickbait
Website features
Above/Below the Fold
Alignment
Backlink
Call-to-action (CTA)
Colour Palette/Scheme
Domain
Type/Typeface
URL
User Interface
Hamburger Menu
Favicon
Fixed Header
Focal Point
Landing Page
Navigation
Negative/White Space
Serif
Header
The top portion of a web page containing the company name and logos.
Contained between opening and closing
Search box
A rectangular fieldon screen that accepts typed-in text in order to look up something or launcha search.
Subheading
appears at the beginning of a page or section and briefly describes the content that follows.
Hyperlinks
is aword, phrase, or image that you can click on to jump to a new document or a new section within the current document.
Live feed
isa type of streaming in which audio or video is broadcast live over the Internet.
Elliptical sentences
when a word or agroupofwordsisomittedfrom asentence withoutchangingthecontextof the sentence, it istermed as ellipsis. When anellipsisoccurs, it isunderstoodthat the word orwordsaremissingandstillthemeaningof thesentenceis clear.
Advertising banners
is anadvertising fragment within a web page external to ours to attract as many visitors as possible to our page.
Sensational language
It uses wording that tries to influence an audience by appealing to their emotions. This can include dramatic language choices or use of personal pronouns. What is another word for sensationalism?
Clickbait
is atext or thumbnail linkthat is designed to entice users to follow that link and read, view, or listen to the linked piece of online content.
Above/Below the Fold
“Fold” carries over from newspaper design terminology, referring to the top and bottom halves of a broadsheet. In website design, content “above the fold” refers to all elements that appear onscreen as soon as the page loads, whereas “below the fold” are those that appear immediately below.
Alignment
The positioning of elements like text, images, and icons in a webpage layout. Alignment not only affects the readability of content, but also its aesthetic presentation. Seasoned designers can use creative alignments to package information in innovative ways.
Backlink
These are links found on other websites that lead users to your own. You can create backlinks when you contribute to a colleague’s blog or an online publication. Backlinks help boost your website’s SEO results, especially if the platform you submitted to is a high-ranking one.
Call-to-action (CTA)
In website design, CTAs invite users to make a particular action. CTAs are important lead generation tools. These can be as simple as a “Read More” link on a homepage blurb leading to a more detailed page inside the website.
Not limited to buttons, they can also be more strategically crafted to suit a product’s relevance, such as Evernote’s“Remember Everything”blurb, or to distinguish between different offers, such as Spotify’sdifferently colouredfree and premium CTA buttons.
Colour Palette/Scheme
The combination of colours used throughout the entire website.
Color palettes lend a unifying theme across different pages in a website, helping create a distinctive identity and brand recall.
Domain
Essentially, a website’s name. Domains are composed of a combination of letters, numbers, and occasionally hyphens and end with an extension, such as .com, .org, and .net.
Favicon
Small icons that appear beside the website name on a browser tab.
These icons are customisable and may be used to display a logo to boost brand identity and recall.
Fixed Header
A bar that is always visible to website users even as they continue scrolling down a page. Fixed headers keep main navigation links accessible, making sure that users can click on them any time they need to.
Focal Point
A central item or area where a viewer’s eye is drawn to on a website. Good web design involves knowing which parts of the website should demand the user’s focus, whether it’s a piece of content or a call-to-action.
Landing Page
This is the first webpage that users see when they enter a website. Landing pages can be creatively structured to encourage a specific marketing action or further engagement with more content throughout the website.
Navigation
In design terms, this refers to the system that enables users to move around a website from one location to another. Website navigation elements include menus, links, buttons, pagination, and other similar elements.
Negative/White Space
The empty space that surrounds certain elements of a design. Negative space is just as important in website design as the content or information placed on a webpage. Empty spaces enable better readability and prevent users from being overwhelmed by too much clutter on any given page.
Serif
In typography, this refers to the small line or projection at the end of a stroke of a letter. Times New Roman, Garamond, and Baskerville are common examples of serif typefaces, whereas Arial, Calibri, and Helvetica are sans serif typefaces.
Type/Typeface
A collection of letters, numbers, punctuations, and other characters in varying designs. Typeface can also be referred to as a “font family” and may appear in a variety of font sizes and styles, such as bold, italicized, condensed, or light.
URL
Short for ”Uniform Resource Locator,” this term refers to the address that users type into their browsers to access a website or specific sections of any website.
User Interface
This refers to the set of controls and actions that enable users to experience and interact with a website and its contents. User interfaces include elements like menus and toolbars, buttons, windows and tabs, and the like.
Hamburger Menu
A “toggle” navigation menu that is mainly used for mobile versions of website navigation, as it compresses the navigation and opens/toggles when clicked.
