objectives c1 Flashcards
What Is Sport Management?
Sport management is a multidisciplinary field that integrates the sport industry and management.
The sport industry
is an industryin which people, activities, business, and organizations are involved in producing, facilitating, promoting, or organizing any activity, experience, or business enterprise focused on sports.
It provides a market with an economic dimension for sport, fitness, or leisure time to its consumers.
The North American Society for Sport Management (NASSM)
is the major professional association for college and university academics in sport management.
Size of Sport Industry
One estimate states that the sport industry is a $350 billion to $400 billion a year industry.
Topics of Interestto NASSM Members
Sport marketing
Future directions in sport management
Employment perspectives
Management competencies
Leadership
Sport law
Personnel management
Facility management
Organizational structures
Fund-raising
Conflict resolution
Effective Sport Managers
managers use their skills to conceptualize solutions and business strategies all the time—after all, that is what managers do.
A sport manager is responsible for achieving the sports organization’s objectives through efficient and effective use of resources.
Examples of Careersin the Sport Industry
Athletic directors (ADs)
Stadium and arena management
Sport marketing agencies
Players’ agents
Sport broadcasting
Recreation management
Sporting goods manufacturers
Managing in professional leagues
Manager’s Resources
Human
Financial
Physical
Informational
Performance on sport managers
is a measure of how well managers achieve organizational objectives.
Recall:A sport manager is responsible for achieving the sports organization’s objectives through efficient and effective use of resources.
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Three Most Important Traits of successful managers
Integrity
Industriousness
Ability to get along with people
Management Skills
Technical skills
People skills
Communication skills
Conceptual skills
Decision-making skills
organization seek what kinf of skills
Organizations seek employees with soft skills who can communicate clearly, take initiative, problem-solve, and work well with coworkers.
hard skills vs soft skills
Technical skills are often called hard skills, whereas people, communication, conceptual, and decision-making skills are referred to as soft skills.
management level:top
primary management skills needed and performed
conceptual and descision making skills and planning and organzing
management level:middle
primary management skills needed and performed
balance of both hard and soft skills and balance of all four soft skills (conceptual and descion making skills, people and communication skills)
management level first line/ coach
primary management skills needed and performed
technical and people and communication skills and leading and controlling (short term)
6 Important Traits for Managers
Supervisory ability
Need for occupational achievement
Intelligence
Decisiveness
Self-assurance
Initiative
Four Management Functions
Planning
Organizing
Leading
Controlling
These management functions need to work as a system.
10 Roles That Managers Play
Managers play the necessary role while performing management functions to achieve objectives.
interpersonal roles
-figurehead
-leader
-liaison
informational roles
-monitor
-disseminatior
-spolesperson
descional roles
-entreprenur
-disturbance hanfler
-resource alocator
-negaotiator
Three Levels of Management
Top
Middle
First line
Types of Managers
General
Functional
Project
Technical Skills
Technical skills enable us to use methods and techniques to perform a task.
People Skills
People skills enable us to work well with people.
Communication Skills
Communication skills enable us to convey our ideas clearly and effectively.
Conceptual Skills
Conceptual skills enable us to understand abstract ideas.
Decision-Making Skills
Decision-making skills enable us to select alternatives to solve problems.
Planning
Planning is the process of setting objectives and determining in advance how exactly the objectives will be met.
Organizing
Organizing is the process of delegating and coordinating tasks and resources to achieve objectives.
what is the difference between planning and organizing
Planning is about deciding what needs to be done and how to achieve goals. It’s forward-looking and strategic.
Organizing is about arranging how the plan will be executed by structuring resources and tasks effectively.
Leading
Leading is about influencing employees to work toward achieving objectives.
Controlling
Controlling is the process of creating and implementing mechanisms to ensure that the organization achieves its objectives.
How would you use technical skills to improve the performance of a sports team?
I would analyze performance data, implement advanced training methods, and use technology like video analysis to refine techniques, ensuring the team meets its performance goals.
How can people skills help you manage a team with diverse personalities?
By understanding and valuing each team member’s unique strengths, I can foster a positive environment, encourage collaboration, and resolve conflicts effectively.
How would you use communication skills to present a new training program to the team?
I would clearly outline the benefits, provide step-by-step instructions, and encourage feedback to ensure everyone understands and is on board with the program.
How can conceptual skills help you in long-term sports program planning?
Conceptual skills allow me to foresee potential challenges, understand the broader impact of decisions, and design a comprehensive plan that aligns with the organization’s goals.
How would you use decision-making skills to select the best strategy during a critical game?
I would evaluate all available options, consider the current game situation, player conditions, and choose the strategy that maximizes our chances of winning.
What steps would you take in planning a new sports event?
I would start by setting clear objectives, then develop a detailed timeline, assign tasks, and identify resources needed to ensure the event runs smoothly.
How would you organize resources and tasks for a team traveling to an out-of-state competition?
I would delegate travel arrangements, ensure all equipment is packed, coordinate with the hosting venue, and assign roles to team members for smooth execution.
How can you effectively lead a team that is underperforming?
I would motivate the team by identifying the root causes of underperformance, providing clear guidance, setting achievable goals, and inspiring confidence in their abilities.
How would you use controlling mechanisms to ensure your team adheres to the new training schedule?
I would monitor attendance, track progress, provide regular feedback, and adjust the schedule if necessary to ensure compliance and effectiveness.
Figurehead
Managers act as figureheads when they represent the organization or team in ceremonial and symbolic activities.
Leader
: Managers are leaders when they motivate, train, communicate with, and influence others.
Liaison
Managers act as liaisons when they interact with people outside their team to gather information and request favors.
Monitor
Managers are monitors when they gather information to understand and assess the internal and external environment.
Disseminator
Managers act as disseminators when they send information to team members or stakeholders.
Spokesperson
Managers act as spokespersons when they provide information to people outside their organization.
Entrepreneur
Managers act as entrepreneurs when they innovate and improve products and processes within the organization.
Disturbance Handler
Managers are disturbance handlers when they take corrective action to defuse disputes or crises.
Resource Allocator
Managers are resource allocators when they manage people, finance, physical, and information resources.
Negotiator
Managers act as negotiators when they bargain with others to gain and use resources to achieve objectives.
: Top Management
Top management includes positions such as CEO, Chief Operations Officer, President, and Vice President. They manage the entire organization or major units and develop the organization’s mission, objectives, and strategies. They are supervised by the Board of Directors.
Middle Management
Middle managers include roles like Athletic Director, Sales Manager, Branch Manager, and Department Head. They carry out top management strategies and report to executives.
First-Line Management
First-line managers include roles like Coach, Ticket Manager, Event Manager, Supervisor, and Office Manager. They supervise day-to-day operations, report to middle managers, and manage operative employees or athletes.
how can a coach act as a figurehead during a major sports event?
A coach can act as a figurehead by participating in ceremonial activities, such as award presentations and public appearances, representing the team and its achievements.
: In what ways can a sports team manager demonstrate leadership to enhance team performance?
A sports team manager can demonstrate leadership by motivating players, providing training, communicating effectively, and influencing team dynamics to improve performance.
What strategies can a sports facility manager use as a monitor to stay informed about facility conditions?
A sports facility manager can conduct regular inspections, review maintenance reports, and gather feedback from staff and users to monitor and assess facility conditions.
How can an Athletic Director use their role as a liaison to benefit the sports program?
Athletic Director can use their role as a liaison by networking with external stakeholders, such as sponsors and community leaders, to gather support, secure funding, and enhance the program’s visibility.
How should a sports marketing manager act as a disseminator to share promotional information?
sports marketing manager should distribute promotional materials through various channels, such as social media, email newsletters, and press releases, to ensure the information reaches the target audience effectively.
How can a sports team manager effectively act as a spokesperson during a media interview?
A sports team manager can be an effective spokesperson by preparing key messages, staying on topic, addressing questions clearly, and representing the team positively.
How can a sports organization manager act as an entrepreneur to drive innovation?
A sports organization manager can act as an entrepreneur by introducing new technologies, developing unique fan engagement strategies, and finding creative solutions to improve operational efficiency.
What steps can a sports event manager take as a disturbance handler during an unexpected crisis?
A sports event manager can take immediate action to address the crisis, communicate effectively with all parties involved, implement contingency plans, and resolve the situation to minimize disruption.
how can a sports department manager effectively allocate resources for a new training program?
A sports department manager can allocate resources by assessing needs, budgeting for equipment and personnel, scheduling facilities, and ensuring that resources are distributed efficiently to support the program’s success.
How might a sports team manager act as a negotiator when seeking sponsorship deals?
sports team manager can negotiate sponsorship deals by presenting the team’s value proposition, discussing potential benefits for the sponsor, and reaching mutually beneficial agreements on terms and contributions.
What role does the CEO play in developing the a sports organization?
he CEO develops the mission and strategies by setting long-term goals, defining the organization’s vision, and guiding the overall direction of the sports programs to achieve those objectives.
How can an Athletic Director effectively carry out top management strategies?
An Athletic Director can effectively carry out top management strategies by implementing tactical plans, managing resources, and ensuring that departmental activities align with the overarching goals set by top management.
How can a coach effectively manage day-to-day operations of a sports team?
A coach can effectively manage day-to-day operations by planning and conducting practices, monitoring player performance, handling routine administrative tasks, and ensuring smooth coordination of team activities.
General Managers
General Managers can be top or middle managers who oversee several departments within an organization, ensuring coordination and alignment across various functions.
Functional Managers
Functional Managers can be middle or first-line managers who supervise specific job functions or athletic positions related to their area of expertise
Major functions or departments in sports organizations include:
Marketing: Selling tickets and promoting events.
Operations: Managing game day logistics.
Production: Manufacturing sporting goods.
Finance and Accounting: Handling budgets and financial planning.
Human Resources: Recruiting employees and players
Project Management Positions
Project management positions are needed in organizations with team-based structures. A project manager coordinates resources across different functions to accomplish specific goals or tasks.
How does a General Manager ensure effective coordination among various departments in a sports organization?
A General Manager ensures effective coordination by setting clear goals for each department, facilitating communication between departments, and overseeing the integration of efforts to align with the organization’s overall strategy.
How can a Functional Manager in the marketing department improve ticket sales for a sports event?
A Functional Manager in marketing can improve ticket sales by developing targeted promotional campaigns, analyzing market trends to identify opportunities, and implementing strategies to engage potential attendees and drive sales.
What are some key responsibilities of the operations department on game day?
The operations department is responsible for managing event logistics, ensuring the facility is prepared, coordinating with vendors and staff, handling crowd control, and ensuring a smooth and successful game day experience.
How does the finance and accounting department support the budget management of a sports team?
The finance and accounting department supports budget management by tracking expenses, forecasting financial needs, preparing financial reports, and ensuring that expenditures align with the allocated budget.
How can a project manager effectively coordinate a cross-functional team to launch a new sports initiative?
project manager can effectively coordinate a cross-functional team by defining clear project goals, establishing timelines, assigning tasks based on expertise, facilitating regular communication, and ensuring that all team members work towards the common objective.
How can a Functional Manager in Human Resources enhance the recruitment process for new players?
Functional Manager in Human Resources can enhance recruitment by developing a robust recruitment strategy, leveraging networks and scouting resources, conducting thorough evaluations of candidates, and ensuring a positive and efficient hiring process.
