NSI Flashcards
What is normative social influence?
Normative social influence is the tendency to conform to the behavior of others in order to be accepted and avoid rejection.
True or False: Normative social influence is driven by the desire to be correct in a situation.
False
Fill in the blank: Normative social influence is driven by the desire to ________.
be accepted
What type of influence does normative social influence involve?
Indirect influence
What famous study by Asch demonstrated normative social influence?
The Asch conformity experiments
What factors can increase the likelihood of normative social influence?
Uncertainty, importance of the group, and size of the group
In normative social influence, what do individuals fear if they do not conform?
Rejection or social disapproval
What term is used to describe changing one’s behavior in order to fit in with a group?
Conformity
What is the opposite of normative social influence?
Informational social influence
What theory suggests that normative social influence is driven by the need for social approval and belongingness?
Social identity theory
What are some strategies to reduce the impact of normative social influence?
Increasing self-confidence, setting clear personal goals, and seeking social support
What type of conformity is associated with normative social influence?
Compliance
True or False: Normative social influence can lead to long-lasting changes in behavior.
False
What is the main motivation behind normative social influence?
Social acceptance
What is the primary goal of normative social influence?
To avoid rejection and gain social approval