NHS Flashcards
What does the title of the video suggest
Sans serif bold font is modern and eye-catching.
There are parts of the text missing connoting the gaps in the blood and transplant banks
Red font may represent the link to blood and health/life.
What does the opening scene suggest
Urban British setting target urban British audiences
Casual clothing adds to realism and makes her seem relatable
Facing away from the camera adds enigma and adds a sense that she is looking to Britain for help
Positive representation of black and asians as they are the target audience
Who are the famous people
Nicola Adams a famous boxer
Dawn Hunter, famous triathlon coach again connotes the success and skill of minorities
Kanya King, founded the MOBO awards to celebrate black artists
Aaron Christian a writer and director creates a skilled representation of Asian men
Ade Adepitan is a wheelchair basketball player and Paralympian challenges sterotypical representation of disability by presenting wheelchair users as independent and physically successful
British Mp Chuka Umunna is shown alongside iconic British landmarks, representing this issue as one of national pride suit and
