names Flashcards
Mcluhan
Medium is the Message
david hume
Autonomization changes labour processes
Gombrich
Cinema enforces one message to viewer (contrary to Walter Benjamin
alex de tocueville
Written works are responsible for cultural saturation in France (opposite of English culture)
wydham lewis
Massacre of the innocents (people left out of tech use -> digital divide)
arnold toynbee
‘Etherealization’ - Realization of constant exponential technical development + desensitized society to tech.
alvin toffler
Future Shock (book) -> too much change in too little time due to tech
cage
offered frameworks for technologies of Cold War paranoia (tools for realizing utopian ideals and interconnectivity and self-realization)
william shockley
set up company to exploit invention of transistors
robert noyce
left to start Fairchild Semiconductors.
ted hoff
(Microprocessor) -> asked to design set of twelve IC’s for Japanese calculator.
steward brand
Rebranded technology to public -> Whole Earth Magazine
gregory bateson
humans are placed in system, where senses allow analysis. + Esoteric concepts = cult status
edward lorenz
Chaos Theory -> (butterfly wing flaps -> tornado)
benoit mendelbrot
Fractal Geometry -> simulate real, natural objects or events via algorithms
ted nelson
‘Xanadu’ -> Essentially the Hyperlink/text/MEMEX
stuart kauffman
Complexity Theory -> Self-ruled, unpredictable behaviour of systems (Chaos)
sherry turkel
Essentialist mode of thinking (Self-Image is ‘concrete’) “I am who I am”. + Identity Play -> MUD -> ‘an object to think with’ -> anonymity.
derrida
French theorist : Self-image is unstable, and must be maintained (60s, 70s). (Opposes Turkel)
barry wellman
Argues that people don’t mimic or impersonate false identities online (Opposes Turkel)
wynn and katz
Argues identity play is not mainstream, doesn’t hold true significance. (Opposes Turkel).
anthony giddens
freedom from predetermined life narratives -> construction of online identity. + Move from lifetime commitment to confluent relationships. (romantic love -> pure love)
manuel castells
Believes that online identities are contrasted by true identities + Identification is tool to combat homogenization due to globalism.
ismael
reflexive project of the self -> identity is continuously being reshaped via online identity through images, interests, etc.
