Monopolistic Competition Flashcards
Why is competition imperfect tin reality
Forms tend to sell products that are heterogenous
Assumptions of monopolistic competition (4)
Lots of firms
Each firms = small and acts independently
Low barriers
Products = non homogenous
Demand curve of monopolistic competition (4+)
Heterogenous = have a certain amount of market power
It could raise prices without losing customers = It is not a price taker
However = many firms producing close substitutes = market power is weak
The demand curve is downward sloping but elastic
SR equilibrium for monopolistic competition (2+)
Short run profit maximisers = MC = MR
Firms can make abnormal or losses = charges price based on demand curve
Monopolistic in long run (3)
Freedom of entry/ exit = not maintain abnormal P
Forms attracted = increase in supply
Demand will fall = AC=AR
Conditions in long run (3)
MC = MR = profit maximisers
AC = AR = competitive pressure means firms canโt make a loss of abnormal P
Those making losses will leave the industry