3rd Degree Price Disrcimination Flashcards
Third degree price discrimination
Changing a different price to different groups for the same good
What is it (3)
Involves market segmentation
Practised by a firm with price setting powers = not in perfectly competitive market
Involves extracting consumer surplus from buyers and turning it into producer surplus to benefit firm
Conditions for it (4)
Firm must have price setting ability
Be at least two consumer groups with different price elasticities of demand
Sufficient information about consumers – accurate market research
Firm must prevent consumers in one group selling to consumers in the other e.g. selling on eBay
Diagrams (5)
Perfectly elastic MC/AR curve = costs are equal
Inelastic = charged a higher prices
Elastic = charged lower
Whole market = just normal abnormal P
Price discriminating gains you combined abnormal profits from inelastic + elastic = more
Benefits - monopolies (5+)
Some consumers can access the market that might otherwise have been priced out
Producer surplus
Additional profits may improve dynamic efficiency
Profits may help cross-subsidise other activities: Doctors charge lower income patients less by charging wealthier patients more = improves equality