Module 4 Communications and Community relations Flashcards
Public Information Officer
Refers to the necessity and ability to communicate essential information to the airport and community stakeholders. Primarily concerned with building good relationships and enhancing the image of the airport
Air Service Development
Attempts to bring new or to grow existing, commercial air service to airports
Roles of Airport Executives
- Entrepreneur
- Public official
- Resource allocator
- Negotiator
- Figurehead
- Liaison
- Spokesperson
- Manager
- Cheerleader
- Information disseminator
Airport Executive as a tactical leader
Responsible for carrying out the strategic policy directions developed by the elected/appointed officials who comprise the airport board.
Inform/advise officials of status of the airport, makes recommendations and courses of action
Laws/regulations for grant assurances
Implements plans and manages policies
Airport director/manager
Usually appointed which means theyre usually on a contract and can be let go without cause
Serve @ the pleasure of the governing board
usually has greater flexability in the position at the expense of job security
Ways airport executives try to keep their jobs
registering a political affiliation of independant/undeclared or not making affiliation known
understanding their authority knowing when decisions must go before a sponsor especially with purchasing agreements, negotiations, signing leases, making personnel decisions
Remembering that when in public, theyre speaking on behalf of the airport and the officials
Authorities of an airport executive
- Agreements (Leases, use agreements, contracts)
- Purchasing (purchasing limits)
- Personnel (hiring and firing of staff)
- community relations
Resolution
- Written motion adopted by vote of the governing authority (Council, commissioners)
- Long term lease agreements, tenant leases, aeronautical use agreements, negotiations with air service providers, sale of property, selection of airport engineers
Consent agendas
a bundle of items that are voted on, without discussion, as a package. the agenda items dont need additional discussion and are only discussed if a board member, requests that an item be pulled off the consent agenda and be placed on a regular agenda.
Regular Agenda
Allows topics to be discussed in a public forum before the governing body votes on it
Public Discussion
- Only for the purpose of information gathering
- opportunity to explain things in more detail, receive public feedback and answer questions
Executive Session
- “closed meeting/session”
- litigation, discussion of employment contracts or other personnel issues
- Anything done or said is confidential
- to initiate, a governing member must make a motion and it has to be seconded @ which all non-governing members must leave
- Purpose to protect innocent people and talk SSI
Spokesperson
- need to know limits of information that can be given
- may not be from the airport so they have to bu up to date on all things airport
Station Managers Meeting
Opportunity for the airport director to pass along information, discuss issues, and build relationships
Government Policies (aka public policies)
- Guide decisions and actions that relate to society
- Public interest
- Will resources be utilized in an efficient manner
- fair policy
- equitable and reflective of values of the public
Guiding objectives for a public agency regarding citizen participation
- Establish/maintain legitimacy of ones agency, project, problem solving and decision making
- Establish/maintain the legitimacy of earlier decisions and assumptions
- Become familiar with all potentially affected interests
- Generate alternative solutions, articulate and clarify key issues
- Protect/enhance the credibility of the governing body
- Have all information needed in order to communicate various interests, and ensure its received and understood by them
- Receive/understand all information needed to communicate
- De-polarize interests who are polarized for some other reason
Intergovernment Relations
Focuses on following legislation at the federal, state or local level and in some cases, attempts to garner support for certain projects/programs. Prepares reports for the airport sponsor on the impacts of certain legislation or rule making on the airport and to make recommendations on courses of action
Governmental Affairs function
Focuses on attending regional and economical development planning meetings, developing positions papers on legislative and policy issues, representing the airport in regional forums with federal. state and local governmental officials and preparing talking points and presentations for board members
Attorney or Legislative Specialist
(A lobbyist) is helpful in providing insight into details of legislation to the government affairs function who may testify before legislative committees, representing the airport in formal/informal interactions with legislators and writing legislative amendments and resolutions in response to legislative developments
Airport executive skill set includes:
- airport ops, safety and security
- Snow removal
- ARFF/EMS
- Airport planning and design
- Construction
- Property mgmt
- law enforcement
- Air service development
- Pavement mx
- airfield lighting
- Utilities
- Legal related to mgmt/insurance
- Grant writing
- Bonds, airport finance, budgets and accounting
- Noise abatement
- land use development
- PR and marketing
- Environmental requirements and storm water mgmt
Airport legislative Alliance
Provides strong and effective representation for America’s airport system on capital hill. A go-to source for members of congress and capital hill staff seeking airport viewpoints on key issues
ALA provides 3 primary services:
(Airport Legislative Alliance)
- Airport Alerts
- Hearing reports
- Washington Insider update videos
Airport Alerts
Keep members up to date on the status of pending legislation
Hearing Reports
Provides insight into the various hearings that affect airport operations including TSA, FAA, and DHS testimony