Model definitions Flashcards
1
Q
Value Chain
A
Explain the nature of a companies competitive advantage by splitting company activities into 2 parts; Primary and secondary activities
Primary - Inbound logistics Operations Outbound logistics Marketing and sales Service
Secondary - HRM Technology Procurement Infrastructure
2
Q
What is a companies competitive advantage
A
Cost Leader
Differentiator
Niche
Focused
3
Q
Sustainability
A
Define - Sustainability is about maintaining the worlds resources rather than depleting or destroying them
Social - local communities
Environment - energy/ waster
Economic - Shareholders value
