Minority Influence Flashcards

1
Q

Minority influence

A

Leads to internalisation

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2
Q

Three factors for minority influence to be successful

A

Consistency
Commitment
Flexibility

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3
Q

The process of change

A

Make majority think more about issue

Snowball effect

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4
Q

Evaluation

A

Research support for consistency- blue-green slides
Artificial tasks
Research support for depth of thought- longer effect

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