Midterm 2 Flashcards
If you are comparing two means, _____ is the probability that a difference as large, or larger, than that observed differential would occur if the independent variable had no real effect.”
Answer
level of significance
A measurement procedure is _____ if it measures or predicts what it is intended to measure or predict
valid
“When one correlates scores with a more direct index of the characteristic measured to gauge the validity of the measurement procedures, it is called:”
criterion validity.
_____ explanations of behavior are functional explanations at the evolutionary level (reproduction and survival).
Ultimate
“Randy really likes the car racing events of NASCAR. Thus, when he sees a billboard with his favorite driver holding a product, he is more likely to purchase the product. This illustrates the use of _____ in advertising.”
classical conditioning
An addict s best hope for overcoming a long-term addiction may be to:
move permanently to an entirely new environment.
Most people eventually learn to only try to enter a restaurant if an open sign is on the door. The sign is therefore acting as a(n) _____.
discriminative stimulus
I.M. Sechenov s work in reflexes inspired Russian scientist:
Ivan Pavlov
Psychology is so often chosen as a second major or minor because
it relates to everything people do.
“Brian watched his child laugh at the sight of his toys, based on I.M Sechenov s idea of _____, it would be understood that this action, like all others _____.”
reflexology; can in theory be understood as a reflex