MIDTERM Flashcards
memorize content
what is psychological research?
We collect information (data) on a behaviour by observing that behaviour under different conditions
Data will lead to the development of theories that help us understand, predict and change behaviour
what is stimuli?
Some stimuli are meaningful (they may cause/change in behaviour) but many are not
Meaning varies between people (due to individual differences)
Meaning varies with environments (or contexts)
“Smoke in a kitchen” vs “smoke in the classroom”
We do not know the importance of stimulus until we test it
What are the two branches of psychology?
Pure Psychology : tends to…
- Involve exploring mechanism, often through experiments
- Deal with abstract concepts and minutiae
- Take place in laboratory settings
I.e.: Abnormal Psychology
Applied Psychology : tends to…
- Be concerned with what predicts, changes or manages behaviour (often in a therapeutic context)
- Deal with more concrete outcomes (often therapeutic outcomes) that impact our day-to-day lives
- Takes place in a real world settings
- Have more direct implications for the real world
I.e.: Political Psychology
What are some biological factors for behaviour?
Hunger is linked to physiological changes
Blood sugar levels, leptin levels, and insulin levels matter
The levels of these signalling compounds change with eating or adipose (fat) storage
The sight, smell or thought of food can trigger a biological cascade which prepares us for eating (cephalic phase) and increases hunger
Specific brain areas (e.g. hypothalamus) are involved in eating and energy metabolism
Obese rat has a ventromedial hypothalamic lesion (damage)
Genes are also involved
Eating disorders (obesity) are heritable + run in families
what are some approaches to psychology as a discipline?
- Requires the scientific approach
- Approach is not intuitive and takes training
- Being an effective scientist may sometimes require acting against human nature
- We are all subject to biases (preferences in judgement) and fallacies (errors in logical reasoning)
- ^ Unconscious (automatically applied without awareness)
What is confirmation bias?
- Overvaluing information that agrees with our beliefs and undervaluing information that does not
- Common and very difficult to avoid
- Affects public attitudes and social policies on issues such as climate change, vaccination and drug use
- To think scientifically, you must acknowledge all facts– even those NOT in your favour
What is meta-analysis?
we can weight the average effect of all studies (on your claim– supporting and not)
What is apophenia?
We have a clear, unidirectional bias to detect faces in our environment. We see faces in clouds, but never clouds in faces
What is terror management theory?
Terror management theory proposes that we manage the fear of death by looking for system with meaning
What are the 8 perspectives in psychology?
Philosophy
Psychophysics (predates psychology)
Structuralism (regarded as the first field)
Functionalism
Psychoanalysis
Behaviourism
Cognitivism
Social Psychology
What is structuralism?
Study the elements of psychological experiences such as colour, smell + reading
If you studied the experience, you could identify its many parts
Used analytic introspection to identify the elements
Verbal report on the same experience by many subjects
Consistent themes in verbal reports might reflect elements
Who were the key contributors of structuralism?
Wundt and Titchener
What are the BENEFITS of Structuralism?
- Gave credibility to psychology as a science
- Identified key differences between sensation + perception
- Suggested unconscious processes underlying behaviour
What are the DOWNSIDES to Structuralism?
- Introspection highly variable, hard to interpret
- Examined memory of experiences rather than the experiences themselves
- Behaviours governed by unconscious processes could not be examined (eg: arithmetic)
What is Functionalism?
Explain how behaviours served adaptive functions that increased fitness (focus on the purpose of mental processes, rather than their contents)
Who is the key contributor of Functionalism?
William James
What are the BENEFITS of Functionalism?
- Led to the development of many new theories
- Basis for evolutionary psychology
- Transformed public perspective on behaviours; ‘good’ and ‘bad’ are a matter of context
What are the DOWNSIDES to Functionalism?
- Theoretical and not experimental
- Difficult to test empirically, hard to falsify
- Mostly descriptive and not predictive (true of most field, especially true here)
What is Gestalt Psychology?
- Emphasised that ‘the whole is greater than the sum of the parts’ (contrasts with structuralism)
- Primarily focused on visual perception
Who is the key contributor of Gestalt Psychology?
Wertheimer
What are the BENEFITS of Gestalt Psychology?
- Led us to reconsider the reductionist approach (the ‘whole’ always matters)
- Identified key perceptual principles
- Identified several key perceptual phenomena
What are the DOWNSIDES of Gestalt Psychology?
- Did not address mechanism in any way
- Focused exhaustively on visual perception only
- Descriptive rather than predictive
What is Psychoanalysis?
- Study unconscious thoughts, feelings, and memories
- Emphasis on the importance of childhood experiences
- Utilised talk therapy and dream analysis many subject were psychiatric patients
Who were the key contributors of Psychoanalysis?
Freud & Jung
What are the BENEFITS of Psychoanalysis?
- Popularised psychology
- Revolutionised mental health care (psychotherapy, particularly insight therapies)
- Highlighted the importance of unconscious processing
What are the DOWNSIDES of Psychoanalysis?
- Fixation on case studies (generalisation concerns)
- Many theories unfalsifiable, many theories ultimately not supported by data
- Overvalued environmental influences in certain cases
What is Behaviourism?
Focused on behaviour as it was believed that the mind could not be easily examined (it was a ‘black box’)
Who were the key contributors of Behaviourism?
Watson and Skinner
What are the BENEFITS of Behaviourism?
- High level of experimental rigour
- Identified key learning principles still in use today
- Strong predictive power in certain contexts
What are the downsides of Behaviourism?
- Overvalued environmental influences
- Undervalued the importance of interpretation and mental processes
- Could not explain certain behaviours adequately (eg language)
What is Cognitivism?
- Study mental processes (such as perception, thinking, memory, and judgement)
-Innovative experimental designs and approaches (such as neuroimaging)
Who were the key contributors of Cognitivism?
Piaget and Neisser
What are the BENEFITS of Cognitivism?
- Deconstructed thought processes for the first time
- When paired with neuroscience, identified key neural networks underlying behaviour
What are the DOWN SIDES of Cognitivism?
- Field cohesion sometimes lacking; researches can disagree
- Neuroimaging data and its interpretation increasingly scrutinised
What is Social/Cultural Psychology?
Study how social situations and culture influence decision making
Individualism vs Collectivism index
Who were the key contributors of social/cultural psychology?
Heider, Schachter, Festinger
What are the BENEFITS of social/cultural psychology?
- Characterised influences of social context on behaviour
- Helped us break down barriers between groups
What are the DOWNSIDES of social/cultural psychology?
- Low effect sizes are common, poor predictive power
- Some effect difficult to replicate
What is a variable?
An attribute that assumes different values across people, places, and timepoints.
- thoughts, feelings, and behaviours are the variables of interest
Can behavioural traits be objectively measured?
No
How do you measure conceptual behaviours?
- Our main strategy is to look for behaviours associated with conceptual variables and measure them instead
- eg: we can approximate intelligence by measuring behaviours we think are associated with it. Cognitive abilities.
What are conceptual variables?
employee satisfaction, aggression, attraction, depression, decision-making
What is operational variables?
Number of days per month that the employee show up to work on time; rating of job satisfaction from 1-9
What is positive impression management?
exaggerating positive traits
What is malingering?
Exaggerating/manufacturing problems
What is framing?
Wording f the question matters
For a test to be useful, we need: Every time we do the test, we get a similar result
test-retest reliability
No matter who is scoring the test, we get a similar result
inter-rater reliability
The degree to which a construct (our test) measures what it claims to be measuring. It doesn’t matter if it’s repeatable, if it’s not valid, it’s garbage. Part of the reason they don’t let go, is because they devoted their career to it.
Construct validity
What is Operational Definition?
what specific test you are applying to measure the conceptual variable
What is construct validity?
does your test result actual predict the real-world behaviours linked to the conceptual variable (not a given)
What is Statistical Analysis of Variables?
How to process and analyse
What are measures of central tendency?
mean, median, and mode
What are measures of variability?
Range and standard deviation (SD)
What is the mean?
The average score of the variable within a population
Computed by dividing the sum by the number of cases
What is Standard Deviation? (SD)
- A measure of how much a score in the population typically deviates (+-) from the mean
- High SD means a lot of spread around the mean
- Low SD means little spread around the mean
When is the mean the MOST sensitive?
- extreme scores (outliers) particularly is the sample is small
What are OUTLIERS?
Definition varies; generally a score must be at least 2 absolute SD units away from the mean
Lead to non-representative means and limit the usefulness of means
What is the median?
The value separating the higher half of a population from the lower half
1,3,3,6,7,8,9
Median = 6
Medians and outliers
The median is not influenced by extreme scores/outliers (unlike the mean)
What is mode?
The most frequently occurring value in a population (popular)
Though it is informative to look at modes, we often do not use them in formal analysis
What is range?
- The distance between highest and lowest score.
- Large ranges theoretically possible, but rare
- Large ranges misleading, often because of outliers
- For this reason, SD> range
What is Normal Distribution?
- Symmetrical, bell-shaped (also called Bell Curve)
- 68% of cases between +- 1SD, 95% between +- 2SD
- No skewness
- Limited kurtosis
- Mean = Median = Mode
In a Negatively Skewed Graph..
the mean is a smaller number that the median and mode
in a normal distribution graph…
the mean is the same number as the median and mode
in a positively skewed graph…
the mean is a larger number than the median and mode
What is a hypothesis?
- A proposed explanation of a phenomenon made on a basis of evidence that serves as a starting point for an investigation
- A good hypothesis must be SIMPLE, CLEAR, and TESTABLE with experimental studies
What is the scientific method?
- Question
- Background Research
- Construct Hypothesis
- Experiment
- Analyze Results
- Hypothesis is supported / not support (revise approach)
3 research approaches;
- descriptive research
- correlational analysis
- experimental research
What is DESCRIPTIVE RESEARCH?
- General assessment of variables through systemic observation
- It is not possible to infer causation in descriptive research, as the researcher is not doing a manipulation
What are the three main subtypes of descriptive research?
Case studies
Surveys
Naturalistic Observation
what is case study?
- An intensive examination of one individual
- Can give valuable insight into rare phenomena, providing proof of existence (that something can happen even if improbable)
- Common in medicine; basis of Freud’s theories
- Though useful, difficult to generalise to large populations
Major case studies in psychology (4)
- Phineas Gage: role of frontal lobe in behaviour
- H.M.: Role of hippocampus in memory
- Genie; role of early experience in development
- David Reimer; Gender identity
What is naturalistic observation?
- Observation of an animal in its natural setting without direct intervention
- Highly generalizable (external validity); avoids concerns about the observer effect
- Several flaws (most f which relate to the fact you are not intervening directly)
- Poorly controlled
- Limited range of variables can be assessed
- Difficult to study infrequent behaviours and thoughts
example of naturalistic observation:
Goodall’s work with chimps
Darwin and the Origin of Species
Numerous studies in children and adolescents
What is correlational analysis?
A correlation is a measure of the strength of relationship between two variables (X,Y)
Technically an analytics technique, not a research design
what is the statistical measure of correlation called?
CORRELATION COEFFICIENT
- Person r is the coefficient for continuous variables
what is the r value range?
0-1
the higher the absolute are r value (positive or negative), the stronger the relationship
When is correlational analysis preferred?
Suitable for linear relationships.
- You can do correlation between any two variables in one population (e.g. alcohol and grades)