MF- Multi-Store Memory Flashcards
Who developed the multi-store model of memory?
Atkinson and Shiffren
What are the three memory stores in the model?
sensory register—>short term memory—>long term memory
Describe the sensory register store of the multi store model of memory.
It takes information in from the environment via the 5 senses.
How is information encoded in the sensory register store?
Encoding is modality specific- it stores the information in the store that it enters in.
What is the duration of the information stored in the sensory register store?
0.5 seconds
What is the capacity of the sensory register store?
3-5 items
Describe the short term memory store of the multi-store model of memory.
Information that is given attention to in the sensory register moves to the short term memory.
How is information encoded in the short term memory?
Encoding is acoustic
What is the duration of information stored in the short term memory?
18-30 seconds
What is the capacity of the short term memory?
(7+/-2) 5-9 items
Describe the long term memory store of the multi store model of memory.
Information that is rehearsed moves into the long term memory.
How is information encoded in the long term memory?
Encoding is semantic- through meaning.
What is the duration of information stored in the long term memory?
Limitless (must be retrieved or else it will decay and be forgotten)
What is the capacity of the long term memory store?
Limitless (must be retrieved or else it will decay and be forgotten)
Give 2 weaknesses of the multi-store model of memory.
1-Evidence from case studies= HM could learn new skills like the mirror drawing activity, but couldn’t remember learning this. This suggests the LTM is not one single store, but a more complex store with more than one type of LTM
2-Reductionism= Zeignarik(1927) asked pps to complete simple tasks and puzzles and they were better at recalling these tasks if they had not finished completing them rather than if they hadn’t finished. The LTM is more complex.
3-STM and LTM interaction= Evidence that the STM uses information from the LTM. DeGroot(1966) says chess players remember positions of chess pieces as long as they are organised according to the rules of chess- the LTM helps the STM.
4-Low Ecological Validity= Relies on lab experiments with low ecological validity- may not reflect how memory works in the real world. Most of the experiments use the recall of lists of words which is not something we do in everyday life.