Memory (Chapter 7) Flashcards
The retention of information or experience over time through encoding, storage, and retrieval.
Memory
The process by which information gets into memory storage (1st step)
Encoding
A continuum of memory processing from shallow to intermediate to deep, with deeper processing producing better memory.
Levels of processing
How one attends to information
Attention
Focusing on specific aspects while ignoring others
Selective Attention
Concentrating on more than one activity at the same time
Divided attention
The ability to maintain attention to a selected stimulus for a prolonged period of time
Sustained attention
Extensiveness of processing; formation of a number of different connections around a stimulus at any given level of memory.
Elaboration
Mental Picture (most powerful ways to make memory distinctive)
Imagery
Memory is stored in one of two ways
Dual Code Hypothesis
Verbal code or Image code
Photographic memory
Eidetic memory
Ways in which information is retained over time and how it is represented in memory
Storage
Memory storage involved 3 separate systems
Atkinson-Shiffrin Theory:
1) Sensory Memory
2) Short-Term Memory
3) Long-Term Memory
Holds info from the world in its original sensory form for only an instant, not much longer than the brief time it is exposed to the visual, auditory, or other senses.
Sensory memory
Auditory sensory memory
Echoic Memory
Visual sensory memory
Iconic memory
Limited capacity memory system in which info is usually retained for only as long as 30 seconds unless strats are used to retain it longer
Short-Term memory
The number of digits one can report back in order after a single presentation
Memory span
(7+/-2)(5-9)
Involves grouping or packing information that exceeds the 7 +/- 2 memory span into higher-order units that can be remembered as single units.
Chunking