Memory Flashcards
Sensory store duration
0.25 - 2 seconds
Sensory store capacity
Large (attention moves into STM)
Encoding for sensory stores
Echoic - auditory
Iconic - visual
Capacity of STM
7+-2
Duration of STM
30 seconds
Study for duration of STM
PETERSON and PETERSON
3 letters and then count down backwards
Found it dropped from 3 seconds 90% - 18 seconds 10%
Lab study - low ecological validity, high control, repeatable, high reliability
Repeated measures, could get practice effects - counterbalanced by having people start at different times
Participant variables
Encoding
Changing sensory input into a form or code to be processes by the memory system.
Study for encoding information into STM
BADDELEY 1966
List of acoustically similar and dissimilar + same for semantic
Acoustically similar were muddled up in short term
Suggests acoustic encoding
Encoding for STM
Acoustic
Types of LTM
Episodic - personal event (conscious)
Semantic - capital of country (conscious)
Procedural - riding a bike (unconscious)
Capacity of LTM
Infinite
Study for duration of LTM
BAHRICK ET AL
Had to recall people from their school: free recall test
Some could remember up to 50/60 years
Shown pictures and remembered more: photo recognition test
Or given names and have to match to photos: name recognition test
Within 15yrs: 90% recognise names and faces + 60% free recall
30 yrs: 30% free recall accuracy
48 yrs: name recognition 80% + photo recognition 40%
Lab study
Field study - high ecological val, hard to control variables (lowers reliability): some people might stay in contact, cant control independent variable
Study for duration of LTM
BADDELEY 1966
List of 10 words
Acoustic dis/similar, semantic dis/similar
Semantically remembered in LTM
Had a 20 min gap after told list
Lab study - artificial, highly controlled
Encoding for LTM
Semantic
The multi store model of memory
ATKINSON and SCHIFFRIN 1968
Incoming stimuli -> sensory stores -> attention -> STM -> rehearsal -> LTM -> retrieval -> STM