memory Flashcards
coding
the format in which information is stored in the various memory store
research on coding
alan Baddeley-4 groups:
- semantically similar
- semantically dissimilar
- acoustically dissimilar
- acoustically similar
- recall immediately (STM) - bad with acoustically similar
- recall after 20 mins (LTM) - worse with semantically similar
- info coded semantically in LTM
capacity
amount of info that can be held in a memory store
research on capacity: digit span
Jacobs (1887) - researcher gives 4 digits, if ppt can recall all 4, researcher gives 5 digits..etc etc until ppt cant remember
- this = digit span
- mean digit span = 9.3
mean letter span = 7.3
research on capacity: span of memory and chunking
- Miller (1956) - noted things come in 7’s
- suggests capacity of STM = 7 +/- 2 items
- miller noted ppl can recall 5 words as well as 5 letters
- by chunking - grouping digits/letters into chunks
outline a limitation of Baddeleys study
- artificial stimuli - so perhaps not representative/generalisable
outline a limitation of jacobs study
- temporal validity - conducted a long time ago
- however results have been confirmed by newer studies
outline a limitation of Millers research
- may have overestimated capacity of STM
- cowan (2001) - reviewed other research + concluded capacity STM =4 chunks
duration
the length of time information can be held in a memory store
Research on duration: Duration of STM
- peterson + peterson - 24 undergrads
- ppts in 8 trials
-each trial ppt given consonant syllable (Trigram) - given 3 digit number
- count backwards from no. (prevent rehearsal of Trigram)
- on each trial, ppts told to stop at different times e.g. 6s, 12s etc
- this= retention interval
- suggests STM may have very short duration
research on Duration: Duration of LTM
- Bahrick - 392 ppts(USA) age 17-74
- recall tested in 2 ways:
- (1) - photo recognition test consisting of 50 photos - some from ppts yearbooks
- (2) - free recall test - ppts recalled names from graduating class
- ppts tested in 15 years = 90% accurate
- 48 yrs = recall at 70%
free recall worse than photo recognition - LTM can last long time
outline a limitation for peterson and petersons study
meaningless stimuli - so lacks external validity
outline a strength for Bahricks study
- higher external validity
- real life meaningful memories were studied
- however, confounding variables not controlled - ppts may look at yearbook every day
who created the multi store model for memory
- Atkinson and Shiffrin
- their model suggests memory is made up of 3 stores linked by processing
sensory register
The memory stores for each of our five senses
There are two main stores :
- Echoic memory (sound)
- Iconic memory (visually encoded)
- Duration = less than half a second
- capacity = high capacity