Media-social group reprisentation

Question 1

Define media representation

Answer 1

The way that the media presents groups to the audience and the message that this conveys

Question 2

Define stereotype

Answer 2

An over-simplified generalisation or assumption about a social group

Question 3

What are some common representations of women in the media ?

Answer 3

-sexualised
-inferior to men
-they are shown in the private sphere (home)

Question 4

What are some common representations of men in the media ?

Answer 4

-controlling
-dominant
-intelligent
-they are shown in the public sphere(the workplace)

Question 5

What are the two different arguments about how women are presented in the media ?

Answer 5

-women have been consistantly shown in stereotypical roles
-the media has reflected changes in society

Question 6

What is Wolf and Tebbel’s supporting study for female representation ?

Answer 6

They suggest that the media have shown women in stereotypes that spread patriarchal ideology, women are either invisible or shown in a limited range of roles

Question 7

What is an example of women being shown in a limited range of roles ?

Answer 7

Women are often the face of cleaning products, which is a form of canalisation, however if men are present then they are shown as saving the woman and being a hero

Question 8

What is Turnstall’s supporting study for women being shown in a limited range of roles ?

Answer 8

The presentation of women is biased and emphisises marital activities and women are seen as a domestic sexual consumer. Housewives are often shown as happy and fulfilled whereas working mothers are presented as unfulfilled and unattractive