Media in Sport - L28 Flashcards
What is Fenway Sports Group Holdings, LLC (FSG)?
A multinational sports holding conglomerate owning teams like the Boston Red Sox, Liverpool, and the Pittsburgh Penguins.
Which major sports teams are owned by Fenway Sports Group?
Boston Red Sox (MLB), Liverpool (Premier League), Pittsburgh Penguins (NHL), RFK Racing (NASCAR), and TGL Boston Common Golf.
What percentage of New England Sports Network (NESN) does FSG own?
80%. It also holds SportsNet Pittsburgh.
Where does Fenway Sports Group rank among the richest sports conglomerates?
3rd among the richest conglomerates
What are the X Games?
An extreme sports event created, owned, and broadcast by ESPN, first launched in 1995.
What demographics are targeted by the X Games?
Generation X and Generation Y, valued highly by marketers.
How is the term ‘mediasport’ defined?
Events that are constructed primarily for media consumption, focusing on audience engagement and sponsorship.
What is the function of mediasport in terms of reality?
It actively constructs a reality rather than simply reflecting it, involving hierarchization, personalization, and narrativization (Whannel, 2000).
How does media influence sports coverage?
Media selects, frames, and dramatizes events, creating a narrative rather than just relaying the event (Horne et al., 1999).
What criticism is leveled against media in relation to social issues?
Media often avoids confronting larger social and political issues in modern sports (Sage, 1990)
What characterizes ‘New Media’ in sports?
Includes the internet, blogs, microblogs, video hosting, and allows for citizen journalism and global content sharing (Leonard, 2009).
How does new media contribute to democratization?
It enables individuals to create and publish their own content globally, challenging traditional media narratives.
What do studies reveal about new media?
New media often reproduces the same issues found in mainstream media and society (Dart, 2014).
What does the cultural economy of media sport involve?
The exchange of information, ideas, and images that shape economic, social, cultural, and ideological power dynamics (Rowe, 1999).
How does mediated sport affect social relations?
It reinforces existing economic and social relations related to gender, ethnicity, sexuality, and national identities.
What does Jhally (1989) suggest about sports in capitalism?
Sports in capitalism can only be discussed in the context of a sports/media complex.
What are some regulatory changes in late capitalist media?
Media conglomeration, mergers and acquisitions, and marketization of public service outlets.
How have national media markets changed according to Morley & Robins (1995)?
They have been surpassed, transformed, or accommodated within the “new media order.”
What trend occurred in the 1990s and 2000s regarding media corporations and sports?
Media corporations invested heavily in sporting coverage and team/league ownership, especially as pay television grew globally (Nauright, 2004).
Why is sport considered ideal for global television
It serves as compelling cultural material that attracts large audiences (Whannel, 1985).
What is the impact of transnational media corporations on sports and culture?
They advance global markets and commercial values, often at the expense of journalism and social democracy (McChesney, 1997).
How has the sport-television relationship realigned?
Sports are adjusted to fit media priorities, including changes to rules, scheduling, and format to maximize audience engagement.
What scheduling strategies are used to maximize sports audiences?
Scheduling games during peak viewing times and minimizing stoppages to maintain action.
What did Rupert Murdoch state about sports and global markets?
Sports “absolutely overpower” other entertainment genres and act as a “battering ram” for global market reach (News Ltd AGM, 1996).
What changes characterize the mediation of sports?
Growth of dedicated sports channels, satellite and cable distribution, and pay-per-view/subscription networks (Morley and Robins, 1995).
What significant deal did Murdoch’s Sky TV make in 1992?
They purchased the broadcast rights to the English Premier League for £304 million over five years.
What interests does Disney/ABC/Capitol Cities have in sports?
Broadcasting (ABC), theme parks, films, and ownership of sports franchises like the Anaheim Mighty Ducks and California Angels.
What are some of Disney/ABC’s sports-related interests?
ESPN, ESPN2, ESPN Sportszone, and the Xtreme Games.
