Media essay plans

Question 1

Pro social behaviour

Answer 1

SLT, imitate positive behaviour, lassie, only when exact steps shown, effects short lived, more subtle, studies lack EV, no idea for different ages, delinquent study, more research into anti-social, more on explicitly pro-social

Question 2

Anti-Social

Answer 2

desensitisation, increase AS behaviours, violent films, mixed evidence, some actually become more concerned, no causality, cant measure desensitisation, charity donations, studies lack EV

Question 3

positive video games

Answer 3

encourage behaviour, social commitment, playing prosocial games increases behaviour, SIMS lead to more participation, increase social interaction, cant establish C and E, soldiers, stress relief, FB positive feedback, increase self esteem, research from games industry

Question 4

negative video games

Answer 4

physiological arousal, srraight atfter game more violent, longitudinal study, meta analysis motr advanced more aggressive, FB underachieved in school, pokemon, methodological issues, gender bias, could be effect not cause, children exposed to harmful material, addiction problems, reduces social interaction, violence if often rewarded

Question 5

Hovland-Yale

Answer 5

source factors, experts, message, moderate fear, humour, lower intelligence, involvement in topic, research on students, narrative value HIV, fear ST humour LT, gender bias, attitude formation not change

Question 6

ELM

Answer 6

2 routes, central route message, long lasting change, peripheral route, consitenct likeability, temporary, research support, CR not always possible

Question 7

AD’s

Answer 7

hypodermic, 2 step flow, uses and gratification, studies lack EV, hypodermic explains why persuaded and we don’t know, moving away from TV, hard to get evidence from companies, fail 99%

Question 8

Socio-psychological

Answer 8

attractive due to popularity lifestyle, SLT, parasocial, exposure effect, absorption addiction model, Cher, exposure can lead to dislike, obsession, eating disorders, ignored biological role, western bias

Question 9

Evolutionary explanation

Answer 9

aid survival, being a celebrity advantageous, gossip, gained info in EEA, celebrity journalism, prestige, genetic quality of male celebrities, not everyone want to be celebrity, reductionist

Question 10

Celebrity worship

Answer 10

celebrity attitude scale, 3 levels of Para social, entertainment social, intense personal, borderline pathological, lower self esteem, celebrity suicide, psychological wellbeing, low levels of education, questionnaires, some worship beneficial

Question 11

Stalking

Answer 11

intense levels of interest, no single type of stalker, not violent generally, celebrity stalking scale, link with insecure attachment, failed relationships, several profiles, 80% royal family had psychotic disorders, difference between celebrity and non, lead to therapies, research problematic as definitions vary, legal intervention