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Media and society final > Media and society final > Flashcards

Media and society final Flashcards

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Sociology 101 flashcards
1
Q

Pen name of Elizabeth Cochrane and what did she do to get her story

A

Pen name was Nellie Bly and she faked insanity for her story

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2
Q

Where does the word paparzzi come from?

A

Came from a photographer called Paparazzi from the film La Dolce Vita

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3
Q

What is a sound bite?

A

A short extract from a recorded interview

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4
Q

Who was Edward R. Murrow? What show was he on and what was he best known for?

A

He is a broadcaster. He was on a show called, see it now. He introduced the investigative model of journalism to television

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5
Q

What is a gotcha story?

A

Interview method designed purposefully to slip up interviewee

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6
Q

Who was Richard Jewell

A

He was a security guard at the 1996 olympics in atlanta who became the prime suspect in the olympic park bombing

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7
Q

What is product placing?

A

A form of advertisement, where a product is integrated purposefully into a piece of art like a tv show etc

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8
Q

What is Subliminal advertising?

A

A form of marketing that influences consumers responses without being aware of it. Like the Womens body in the coke can fiz

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9
Q

What two categoriers do most advertising agencies fall into?

A

Mega agencies
Boutique agencies

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10
Q

What is a slogan?

A

A catchy phrase used in advertisement that attempts to sell or promote a product

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11
Q

What is spam and where does the term come from?

A

Computer term referring to unsolicited emails. It came from a monty python sketch where a character keeps saying spam

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12
Q

What is puffery?

A

The legal use of exaggeration by companies to boost there product

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13
Q

What is a medicine show?

A

Travelling circus-like shows featuring vaudeville style acts. Culminating in a pitch for some product, often medicine

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14
Q

What cartoon characters starred in cigarette ads on TV back in the 1960s?

A

The flintstones

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15
Q

What is a pseudo-event?

A

An event created purposefully for media attention

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16
Q

Who was Buffalo Bill?

A

His real name was William Cody. He was a showman for a wild west show

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17
Q

What is lobbying?

A

The process of attempting to influence the voting of law makers to support a client or organizations interest

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18
Q

Who was P.T Barnum?

A

He was a 19th century press agent who secured newspaper coverage for his client through exaggeration, fraud stories and staged events.

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19
Q

What is propaganda?

A

A communication strategy that tries to manipulate public opinion

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20
Q

What is the most popular search engine today?

A

Google

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21
Q

What is the most popular social media site today?

A

Facebook

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21
Q

What was the first directory available on the net?

A

Yahoo

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21
Q

What was the first friend collection social media site?

A

Friendster

22
Q

What social media site was once owned by Justin Timberlake?

A

Myspace

23
Q

What is phishing?

A

An internet scam where they ask you for your personal information

23
Q

What is identity theft?

A

The illegal obtaining of personal credit and identity information in order to spend other peoples money

23
Q

What is net neutrality?

A

The principle that every website and user has the right to the same internet network speed and access

24
Q

What is infantilization?

A

The act of reducing a person status to an infant;treating someone like an infant

25
Q

Who developed the world wide web?

A

Tim Berners Lee

26
Q

When and where was the world wide web developed

A

Developed in 1989 at the CERN partical physics lab in Switzerland

27
Q

What is content community and some examples?

A

Online communities that exist for sharing all types of content from text to photo and videos. Youtube, Fanfiction.net and flicker are some examples

28
Q

What was the first home video game?

A

Odyssey (1972)

29
Q

Who invented the first cartridge based console?

A

Jerry Lawson

30
Q

What was the first game console to include a built-in modem?

A

Sega dreamcast

31
Q

What is an MMORPG and some examples?

A

MMORPG is a massive multiplayer online role playing game. Examples include,
- Knights of the old republic
- Everquest
- World of war craft

32
Q

What is an avatar?

A

An identity created by an internet user to participate in a form of online entertainment

33
Q

Who is Anita Sarkeesian?

A

A feminist who is famous for speaking out how women are treated online

34
Q

What is an advergame?

A

A video game purely created for promotional purposes

35
Q

What is the Atari 2600 game “adventure” best known for?

A

First game with an easter egg

36
Q

What is the cultivation effect?

A

Is the concept that lots of exposure to media can shape a persons perception of reality

37
Q

What is the mean world syndrome?

A

Where individuals percieve the world as more dangerous as it is due to negative media content

38
Q

What is the uses and gratifications model?

A

Argues that people use the media to satisfy emotional and intellectual needs.

39
Q

What are the seven pairs of uses and gratification model discussed in class?

A

1) Entertainment/Time punctuation
2) Information/Surveillance
3) Escapism/notalgia
4) Companionship/conversation building
5) Problem solving
6) Personal enrichment/development
7) Catharis/tension release

40
Q

What are Pseudo-polls?

A

Informal surveys or online polls that aren’t scientifically conducted so their results might not be accurate

41
Q

What is a Catharsis effect?

A

The idea of expressing / venting negative emotions on a video game to make you feel better

42
Q

What is parasocial interaction?

A

Where someone may feel attached to a tv character, celebrity etc

43
Q

What determines fair use?

A
  • If it’s for non commercial use
  • Shorter smaller the better
  • If it’s a parody
  • Private use
44
Q

What are the right you’re guarenteed in the first Amendment?

A
  • Freedom of speech
  • Freedom of press
  • Freedom of religion
  • Right to protest/assemble
  • Right to petition
45
Q

What was the scandal with Fatty Arbuckle?

A

Arrested for the rape and murder of Virginia Rappe

46
Q

What was the role the Fatty Arbuckle scandal played in the self regulation of the film industry?

A

The movie industry formed the Motion Producers and Distributors of America (MPPDA)

47
Q

What is a public domain?

A

The public can use something that is in the domain for free

48
Q

Explain the “A Fair(y) use tale” video

A
  • Created at Stanford school to explain copyright and fair use
  • Made entirely of Disney cartoon clips
49
Q

What is the difference between slander and libel

A

Slander is the defamation of character in spoken language form, Libel is the defamation of character in written or broadcast expression

50
Q

What is the legal definition of obscenity?

A

Expression that is not protected speech if three legal tests are met
1) Doesn’t apply to community standards
2) Sexual conduct in an offensive way
3) The material, as a whole, lacks serious literary, artistic, political, or scientific value

51
Q

What role did George Carlin play in setting the current FCC precedent for indecency?

A

George Carlin’s comedy about the “Seven Dirty Words” led to a Supreme Court case where the FCC gained the power to control indecent content on radio and TV, especially during times when kids might be listening

52
Q

What is the miracle case?

A

The case where the supreme court ruled “free speech and free press to films

53
Q

What is prior restraint?

A

The legal definition of censorship in the United States; it prohibits courts and governments from blocking any publication or speech before it actually occurs

Media and society final (3 decks)

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